Sales Specialist - Senior Living

Role Overview: The Senior Living Sales Specialist drives occupancy and revenue growth by executing strategic sales, marketing, and outreach efforts within a senior living community. Responsibilities include: managing the full sales cycle, conducting personalized tours and discovery sessions, developing marketing plans, coordinating move-ins, and building relationships with referral sources and community partners. Key duties: achieving occupancy targets, utilizing CRM systems effectively, participating in daily sales meetings, maintaining accurate forecasting and documentation, organizing marketing events, and performing external business development activities. Qualifications & Skills: a bachelor’s degree in marketing, business, or related field preferred; minimum of 2 years’ experience in senior living sales; knowledge of relevant laws; strong closing, communication, and interpersonal skills; ability to build rapport with seniors, families, and referral sources; highly organized with excellent follow-up and time management; proficiency in CRM, Microsoft Office, and digital tools. Ideal candidates are: compassionate, motivated by helping others, and possess a proven sales record in relationship-driven industries. Additional qualities: team-oriented, adaptable, and committed to inclusive, respectful engagement aligned with core values of care, character, and collaboration.