Paid Media Specialist- Amazon
Beauty Industry Group · Los Angeles, CA · 2 wk ago
HybridWriting$85k–$90k/yrFull-time
About the role
Beauty Industry Group is seeking a detail-oriented and performance-driven Amazon Paid Media Specialist to fully own Amazon paid media execution. This role will build, manage, optimize, and scale Amazon ads campaigns, reporting to the Director of Amazon & Marketplace to ensure Amazon growth strategies align with the company’s growth objectives.
Hybrid schedule: Tuesday, Wednesday, and Thursday onsite in the Los Angeles office.
Responsibilities
- Own end-to-end Amazon paid media plans and execution in-platform.
- Plan, launch, and optimize campaigns (Sponsored and DSP) to drive revenue growth, efficiency, and product/brand discovery.
- Conduct keyword management, manage bids, and optimize audiences.
- Monitor performance daily and adjust with a data-driven mindset.
- Analyze campaign performance and provide actionable insights and reporting.
- Support forecasting, budgeting, and pacing to ensure spend aligns with revenue and profitability goals.
- Partner with the Amazon Team, eCommerce, brand, and growth marketing teams to support product launches, promotions, and go-to-market strategies.
Success metrics: Sales, ROAS, ACoS.
Requirements
- At least 3 years of hands-on Amazon ads experience.
- Demonstrable mastery and success in campaign optimization (DSP and Sponsored), bid management, dayparting, audience building via AMC, and keyword strategy.
- High proficiency in AMC for audience building and A/B testing.
- Expert understanding of Amazon metrics (ACoS, CPC, TACoS, ROAS, NTB, impressions, CTR) and building KPI reports.
- Strong business acumen, with the ability to connect media performance to broader business goals (revenue, margin, inventory, brand positioning).
- Strong attention to detail, active listening, and ability to manage multiple priorities.
Pay
Base pay: $85,000–$90,000 with an additional 5% annual bonus based on company and individual performance.
Benefits
- 401(k) with company match—dollar-for-dollar up to 4%—immediately vested.
- Vacation and holiday leave.
- Comprehensive medical, dental, and vision insurance.
- Life and AD&D insurance.
- Opportunities for growth and advancement.