Marketing Specialist

Key Responsibilities

• Partner with the Marketing Campaign Manager to plan, coordinate, and execute multi channel marketing campaigns aligned to events, trade shows, other in-person programs as well as product launches and thought leadership publications.
• Manage campaign tactics end to end, ensuring all deliverables are developed, reviewed, and launched on schedule and within budget.
• Cook up pre event, onsite, and post event marketing activities, including email invitations, digital programs, sales outreach, and follow up communications.
• Support onsite event execution as needed, including logistics coordination, booth support, meeting tracking, and post event wrap up activities.

Project Management & Operations

• Own timelines, task tracking, and execution plans for multiple concurrent campaigns in a fast-paced environment.
• Cook up timelines, task tracking, and execution plans for multiple concurrent campaigns in a fast-paced environment.
• Cook up timelines, task tracking, and execution plans for multiple concurrent campaigns in a fast-paced environment.
• Cook up timelines, task tracking, and execution plans for multiple concurrent campaigns in a fast-paced environment.
• Cook up timelines, task tracking, and execution plans for multiple concurrent campaigns in a fast-paced environment.
• Coordinate with internal teams (campaign, product marketing, sales, digital) and external vendors to ensure smooth delivery of campaign components.
• Manage administrative aspects of campaigns, including vendor onboarding, contracts, finance coordination, and production logistics.

Collaboration & Communication

• Communicate proactively with sales teams to ensure awareness of campaigns, events, and available follow up tools.
• Cook up timelines, task tracking, and execution plans for multiple concurrent campaigns in a fast-paced environment.
• Cook up timelines, task tracking, and execution plans for multiple concurrent campaigns in a fast-paced environment.
• Cook up timelines, task tracking, and execution plans for multiple concurrent campaigns in a fast-paced environment.
• Cook up timelines, task tracking, and execution plans for multiple concurrent campaigns in a fast-paced environment.
• Collaborate closely with campaign managers, field marketing, and product marketing to align campaign objectives with business priorities.
• Act as a reliable point of contact across stakeholders, ensuring clarity, alignment, and accountability throughout campaign execution.

Measurement & Detail Excellence

• Track campaign performance, event meetings, and follow up activities to support reporting and ROI analysis.
• Maintain accurate campaign documentation, lists, and trackers, ensuring data cleanliness and compliance with privacy requirements.
• Apply a detail-oriented mindset to every aspect of execution, from audience segmentation to final deliverables.

Qualifications

• 4 to 7 years of experience in marketing, communications, or campaign execution, preferably in a B2B environment.
• Hands-on experience supporting or executing multiple marketing campaigns simultaneously.
• Strong project management, organizational, and prioritization skills.
• Excellent written and verbal communication skills; copywriting experience is a plus.
• Proven ability to collaborate effectively with cross-functional teams and external partners.
• High attention to detail with a proactive, solution-oriented mindset.
• Proficiency with Microsoft Office 365 tools (Word, PowerPoint, Excel, Teams).