Marketing Specialist

Position Overview

Hobot is seeking a Junior Influencer Marketing Specialist with marketing experience to join our team in California.

Job Responsibilities

• Develop and implement influencer marketing strategies in collaboration with the Marketing Manager
• Negotiate and manage contractual commitments with external partners, including social media influencers and content partners
• Implement effective measurement systems to assess campaign goals and outcomes
• Build and maintain proactive relationships with external partners, focusing on sourcing, approving, and distributing video and photo content to Hobot's content library
• Research relevant industry experts, competitors, target audiences, and users in North America
• Coordinate with other teams and brand partners to ensure the successful publication and amplification of Hobot's content

Requirements

• Bachelor’s degree or above
• At least 2 years of experience in marketing, with a strong understanding of online marketing strategies and channels
• Familiarity with social media marketing and its industry trends
• Ability to manage and build relationships with external partners, including influencers and content creators
• Excellent interpersonal, communication, and negotiation skills
• Strong analytical skills and a high degree of business acumen
• Self-motivated and able to work independently

Preferred Qualifications

• Experience in influencer sponsorships, cross-team coordination, or project management
• Passion for the hospitality and service industry
• Profound knowledge of North American social media and creative landscape

Application

To apply, please send your resume to hr@hobotai.com and specify the position you are applying for along with your contact information.