Digital Marketing Specialist, Social & Content
Elevate · New York, NY · 1 mo ago
On-siteMarketing$50k–$70k/yrFull-time
About the role
Elevate is a full-service consulting firm that supports high-performing organizations in the sports and entertainment sectors. The Digital Marketing Specialist, Social & Content position focuses on promoting ticketed experiences at One Times Square, a 26-story building in New York City slated to open in 2025.
Responsibilities
- Assist in the development and execution of marketing campaigns that promote One Times Square experiences.
- Execute comprehensive social, digital, and email marketing strategies to drive customer acquisition, engagement, and retention.
- Serve as a liaison across internal teams and external partners to align marketing deliverables and timelines.
- Draft, proofread, and coordinate the deployment of social, email, digital, and other organic campaigns to support ticket sales.
- Monitor deliverability, engagement metrics, and conversion rates to continuously improve email program performance.
- Support website updates, including developing wireframes for ticketing landing pages, form management, and content refreshes using CMS tools while ensuring compliance and tracking parameters are in place.
- Cook up asset delivery and publishing schedules with the social and creative teams.
- Support day-to-day marketing operations, ensuring all campaigns and initiatives are executed on schedule and aligned with brand guidelines.
- Track, organize, and manage content (photo, video, copy) for use across all marketing channels.
- Monitor and report on campaign performance and engagement metrics.
- Help coordinate on-site potential marketing activations and promotional events, ensuring alignment with the overall brand and audience experience.
- Represent Elevate professionally.
- Other duties as assigned.
Qualifications
- Education and/or experience: Bachelor’s degree in Business, Sports Management, Marketing, or a related field preferred; minimum 2-3 years of professional, relevant experience in marketing, communications, or a related field.
- Understanding of primary social media platforms (Instagram, Facebook, Twitter, TikTok, LinkedIn) to drive awareness and sales.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
- Experience with Meta ads, TikTok and Google Ad platforms is a plus.
- Familiarity with CMS tools, email platforms (e.g., MailChimp, Salesforce Marketing Cloud, Adobe), and project management tools (e.g., Asana) is a plus.
- Knowledge/Skills/Abilities: Goal-oriented with a proactive, self-motivated mindset; driven by curiosity, creative problem-solver; knowledge of and the ability to articulate key Marketing KPIs; outstanding interpersonal and communication skills, written, verbal, and presentation; strong organizational skills and attention to detail; ability to thrive in a fast-paced, collaborative environment with multiple stakeholders; relentless work ethic with an ability to work in a fast-paced start-up environment; team-first attitude with high emotional intelligence and problem-solving capabilities; accurate, efficient, and timely execution of tasks and able to be flexible and resourceful in response to changing priorities and needs; ability to lift up to 20 lbs.
Working Conditions
- Working Environment: On-site in New York, NY
- Travel Requirements: Limited but requires flexible schedules, including weekends and holidays
Position and Benefit Details
- Anticipated Salary: $50K-$70K
- Full Time, Non-Exempt
- Medical, Dental, Vision, Life, Short-Term & Long-Term Disability Insurance + FSA, HSA, and more
- 401k Employer Match after meeting eligibility requirements
- 14 Paid Holidays
- Unlimited PTO