Creative Strategist

Responsibilities

• Set creative vision and build strategic plans that prioritize the biggest opportunities for business results for both clients and Meta
• Build crucial relationships and influence with client teams across sales, creative, and agency that positions Meta for success with large scale companies
• Operationalize creative data, metrics, and insights-driven approach that identifies the right creative challenges and blockers, tracks progress, and delivers long-term sustainable progress
• Coordinate and align multiple internal cross-functional partnerships that navigate different goals and enable collaborative success
• Learn fast to quickly decode and deploy emerging capabilities at the speed of Meta technology
• Identify client’s creative challenges and develop, deploy, and scale innovative ideas and solutions

Requirements

• 8+ years of creative strategy experience with a track record of impact on large scale/complex creative organizations
• Creative fluency across Meta's suite of ad products from Reels, Feed, Messaging
• Hands-on experience building persuasive presentations, mockups, and videos
• Experience leading cross-functional initiatives and influencing cross-functional stakeholders

Qualifications

• Experience leveraging AI tools (e.g., generative AI) to enhance creative development or campaign optimization
• Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
• Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
• Consultancy background
• Data Science experience/knowledge
• Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies

About Meta

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram, and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.

Company Information

Meta is an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment. Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@meta.com.

Compensation

$133,000/year to $190,000/year + bonus + equity + benefits