Coordinator, Digital, TKO Global Partnerships

The Role And What You’ll Do

• Support the execution of commercial digital first programs that deliver value to partners across the TKO Global Partnerships portfolio – specifically UFC and Zuffa Boxing.
• Focus on supporting the digital team in delivering brand partner campaigns across digital platforms, ensuring every output reflects efficiency, innovation, and excellence.

Support

• Support online campaigns across channels such as email marketing, social media, display advertising, and content marketing.
• Help to manage digital marketing budgets and ensure cost-effective campaign performance.
• Plan, execute, and optimize paid advertising campaigns.
• Support content creation for websites, email campaigns, and social media platforms.
• Optimize campaign performance, user experience, conversion and click through rates.

Manage

• Help manage project timelines, budgets, and resources, ensuring efficient execution and delivery, including building media plans and social media strategy and scheduling.

Develop and Maintain Relationships

• Develop and maintain strong relationships with clients and partners, understanding their needs and objectives to deliver tailored digital solutions.
• Collaborate with internal teams (TKO Global Partnerships Business Development, Partnership Marketing, Production, etc.), brand partners, external agencies, and vendors.

Monitor and Analyze Performance

• Monitor and analyze performance using tools like Google Analytics and marketing dashboards.
• Identify and propose new opportunities for digital activations and partnerships that align with the UFC's business objectives.

Stay Up to Date

• Stay up to date with digital marketing trends, tools, and best practices.

You Have These

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 1-2 years of proven experience in digital marketing, online campaign management, media planning, media buying or digital media agency experience.
• A strong understanding of SEO, PPC, social media, email marketing, and content marketing.
• Excellent communication, project management, and analytical skills with the ability to prioritize tasks, manage timelines, and meet deadlines.
• Strong analytical and problem-solving skills, with the ability to measure and optimize project performance.
• The ability to work in a fast-paced environment and adapt to changing priorities.

Nice To Have

• Certification in Google Ads, Google Analytics, or other digital marketing platforms.
• Experience with marketing automation tools and CRM systems.
• Knowledge of basic web development, graphic design and video editing principles.
• Experience working in the sports or entertainment industry.
• Knowledge of the MMA, boxing and the UFC Brand.