Coordinator, International Digital

How You'll Create

• Create support for the development and execution of global digital marketing and creator strategies for artist releases and music-related products across the Interscope roster.
• Cook up day-to-day international creator and influencer campaigns across key global markets, supporting both Pop/Rock and Urban genre teams.
• Build and maintain relationships with creators, creator management teams, agencies, and platform partners across international territories.
• Avoid the need to identify creator opportunities and cultural moments that can help drive awareness, engagement, and consumption for artist campaigns worldwide.
• Track and aggregate creator content and campaign performance across social platforms, providing regular reporting and actionable insights.
• Create tracking links, monitor campaign performance, and communicate learnings to internal stakeholders.
• Maintain creator databases, including contact information, campaign history, budgets, account performance, and key market insights.
• Cook up campaign logistics, including creator outreach, asset distribution, approvals, content tracking, and reporting.
• Support the execution of release campaigns across short-form platforms, helping artists connect with fan communities and culture-driving conversations around the world.
• Aid in identifying emerging creator trends, platform updates, internet culture moments, and audience behaviors across international markets.
• Collaborate closely with US and international marketing teams to ensure creator initiatives align with overall campaign objectives.
• Help create presentations, campaign recaps, reports, and internal communications.
• Assist with scheduling meetings, preparing agendas, reconciling invoices and expenses, and providing additional departmental support as needed.
• Actively participate in team meetings, campaign planning, and cross-functional discussions.

Bring Your VIBE

• 1-3 years of experience within the music, entertainment, digital marketing, influencer marketing, or creator economy space.
• A strong understanding of social media platforms, creator ecosystems, and digital culture.
• A passion for music, internet culture, creators, and emerging trends across global markets.
• Exceptional organizational skills with strong attention to detail and the ability to manage multiple projects simultaneously.
• Strong communication and relationship-building skills, with the ability to collaborate effectively across teams, territories, and cultures.
• The ability to analyze campaign performance data and translate insights into actionable recommendations.
• Experience working with spreadsheets, reporting tools, and campaign tracking systems.
• Familiarity with social media analytics, streaming platforms, and digital marketing tools.
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Outlook); experience with Photoshop, Premiere Pro, Canva, or similar creative tools is a plus.
• A self-starter with a proactive mindset, strong work ethic, and willingness to learn in a fast-paced environment.
• Comfortable working across multiple genres, including Pop/Rock and Urban music.
• A native user of social media platforms with a strong understanding of creator and fan behavior online.
• A willingness to work flexible hours and travel internationally as needed.

Perks Playlist

• Comprehensive medical, dental, and vision coverage.
• Including 100% coverage for out-patient in-network mental health services.
• Fertility coverage for eligible medical plan participants.
• Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year).
• Student Loan Repayment Assistance and Tuition Reimbursement.
• A 401(k) with 100% immediate vesting on the first 5% of your contributions, plus an additional UMG contribution.
• A variety of ways to prioritize much-needed time away from work including: Flexible Paid Time Off (PTO) for exempt employees, 3-weeks PTO for non-exempt employees, 2-weeks paid Winter Break, 10 Company Holidays (including Juneteenth and Wellbeing Day), Summer Fridays (between Memorial Day and Labor Day).

Disclaimer

• This job description only provides an overview of job responsibilities that are subject to change.
• Universal Music Group is an Equal Opportunity Employer.
• We are an E-Verify employer in Alabama, Arizona, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, and Utah.
• Please note, UMG is not enrolled in E-Verify in California and New York, and cannot support employment of candidates whose employer must enroll in E-Verify, for example candidates on STEM-OPT.
• For more information, please click on the following links.
• E-Verify Participation Poster: English / Spanish
• E-Verify Right to Work Poster: English | Spanish