Vice President of Operations, VTRL Corporate Management - Fontana, CA , Nashville, TN

About Us

Velocity Truck Rental and Leasing is a rapidly growing, employee and customer-focused company servicing the Commercial Truck Rental and Full-Service Lease markets across the U.S. Southwest and Southeast regions and in Canada. With over 3,000 company trucks in our local markets plus the support of NationaLease across the country, we have proven to be a premier partner. Velocity Truck Rental and Leasing is part of the Velocity Vehicle Group family, a premium commercial brand medium to heavy truck dealership that offers a full-service experience for our customers, from sales to highly skilled technicians and on-demand parts.

What’s in it for You

Velocity Truck Rental and Leasing is a fast-paced and growing organization looking for candidates ready for daily challenges and committed to providing superior customer service both internally and externally. We offer a fantastic culture along with competitive pay and benefits.

Essential Functions and Purpose

The Vice President of Operations will own the strategic direction, financial performance, and day-to-day execution of all facility and service operations across the organization's multi-site network. They are responsible for achieving financial objectives through KPI development, establishing benchmarks, and managing the operations team to ensure success.

Responsibilities

• Service Capacity & Network Growth
  • Own the multi-site service capacity plan, determining where to add locations, capacity, and headcount based on demand, labor market, and cost data.
  • Govern shop build-out and expansion projects against budget, schedule, and a standard facility design.
  • Set productivity, efficiency, and throughput targets by location and hold site leadership accountable to them.
• Service Operations Performance
  • Set the operating model and standards for shop workflow, scheduling, and repair quality, and hold site leadership accountable to them.
  • Set network targets for technician productivity, cycle time, comeback rate, and customer satisfaction; review results by location and direct corrective action where performance misses plan.
  • Direct parts strategies across the network, including inventory policy, supplier terms, and availability standards.
  • Own safety and environmental performance across all locations, including audit cadence and remediation.
• Financial & Performance Management
  • Own the P&L for maintenance costs and retail service across the network, with accountability for gross profit, effective labor rate, and cost per repair order.
  • Set labor rate and pricing strategy, including the basis for specialized and non-standard repair work.
  • Review monthly financial and operating performance by location and direct action where results miss plan.
  • Approve operating budgets, capital requests, and staffing plans for the service organization.
  • Understand and manage the impact of business activities on financial statements and working capital.
• Data, Analytics & Continuous Improvement
  • Define the service KPI set, reporting standards, and review cadence used across the network.
  • Direct investment in predictive maintenance and analytics capability to anticipate service demand and reduce unplanned downtime.
  • Use repair and failure history to set maintenance intervals, parts-stocking policy, and lifecycle cost standards.
  • Select and sponsor service technology platforms, owning the business case and adoption across locations.
• Team Leadership & Development
  • Set the organizational structure and staffing model for the service organization across all locations.
  • Hire, develop, and evaluate the service leadership team, and own succession planning for site-level leadership.
  • Sponsor technician recruiting, apprenticeship, and retention strategy to secure skilled labor supply.
  • Set the strategic direction for the service organization and align location goals with company objectives.
• Compliance, Policy & Process
  • Own the standard operating procedure and policy framework for service and ensure consistent adoption across all locations.
  • Ensure compliance with regulatory, environmental, and manufacturer requirements; own audit outcomes and remediation.
  • Set service response and escalation standards for customer downtime events.
  • Measure policy and process outcomes against defined benchmarks and revise where results fall short.
• Cross-Functional Collaboration & Reporting
  • Serve as the operations voice on the executive team, shaping company strategy and translating it into operating plans.
  • Report service performance, financial results, and trend analysis to executive leadership and the board as required.
  • Support business development and customer retention through service-level commitments and involvement in major accounts.
  • Continuously define, measure, and improve the full-cycle customer experience from end to end (including both external and internal customers such as Parts, Warranty, Body Shop, etc.).
  • Own senior relationships with manufacturers, vendors, and supplier partners.

Requirements

• Bachelor’s degree in Business Administration, Automotive Technology, Operations Management, or a related field strongly preferred but not required.
• Minimum of 10 years in equipment dealership or fleet operations with a concentration in service and fixed operations, including at least 5 years at the director or executive level over a multi-site service network.
• Command of service and parts operations sufficient to set standards, evaluate performance, and hold site leadership accountable.
• Track record of building and developing a service leadership bench across multiple locations.
• Experience defining the KPI framework and analytics used to manage service and financial performance.
• P&L ownership for a service and parts organization at network scale, with results in effective labor rate, cost per repair order, and gross margin.
• Record of improving customer satisfaction and retention across multiple locations.
• Experience leading through site-level leadership rather than direct supervision of shop staff.
• Experience leading enterprise-wide changes, including standardizing processes across locations that operated independently.
• Analytical and decision-making ability grounded in operating and financial data.
• Communication skills sufficient to present results and recommendations for executive leadership and ownership.
• Experience leading geographically dispersed operations through a layer of local management.
• Working knowledge of fixed-operations standards and applicable safety and environmental regulatory requirements.
• Fluency with dealer management systems (DMS) and business intelligence reporting.

Preferred Qualifications

• Experience scaling a service network through acquisition, greenfield expansion, or both.
• Experience sponsoring preventative maintenance and predictive analytics programs at network scale.
• Familiarity with regulatory frameworks governing vehicle and equipment maintenance, inspection, and safety compliance.
• Track record building technician apprenticeship, training, or certification programs.
• Lean, Six Sigma, or PMP certification.
• Experience operating in a multi-state or multi-region service network.

Pay

Base Salary: $200,000/annually (depending on experience and qualifications) plus Bonus Incentive Plan.

Schedule

Full-time position.

Physical Requirements

Must be able to pass post offer drug test, physical, and background check.

Benefits

• Fantastic Culture
• 401k + match
• Health, Dental & Vision Insurance + HSA & FSA
• Employer paid Life Insurance
• Paid Vacation Days
• Sick Leave
• Excellent Training and Career Advancement Opportunities
• Company perks such as employee discounts, company events, and training programs