Sr Web Optimization Analyst

Job Summary

The Sr Web Analyst is responsible for leading the successful delivery of digital experimentation initiatives across clients' web experiences. This role contributes to the end-to-end execution of A/B tests, personalization campaigns, and feature validation initiatives by partnering with Product, UX, Engineering, Analytics, Marketing, and QA teams.

Major Responsibilities

• Implementation & Management (50%)
• End-to-end delivery of web experiments from intake through launch.
• Develop execution plans, timelines, and implementation requirements.
• Couple with Product, Engineering, UX, Analytics, Marketing, and QA.
• Manage Adobe Target, Optimizely, or similar experiment configurations.
• Leverage Adobe Analytics, GA4, or comparable analytics platforms.
• Coordinate Agile delivery across cross-functional teams.
• Quality Assurance & Governance (30%)
• Perform functional QA across browsers, devices, and customer journeys.
• Validate targeting, analytics, traffic allocation, and experience rendering.
• Maintain documentation, governance, and launch checklists.
• Monitor launches and coordinate hotfixes when required.
• Communication & Collaboration (20%)
• Provide status updates and risk communications.
• Facilitate kickoffs, implementation reviews, and launch approvals.
• Drive continuous process improvements and experimentation best practices.

Qualifications

• Bachelor's degree in Business, Marketing, Computer Science, Information Systems, Engineering, or related field.
• Experience 4+ years supporting digital products, experimentation, web delivery, or digital implementation.
• Experience with Adobe Target, Optimizely, Kameleoon, or similar experimentation platforms.
• Understanding of Adobe Analytics, GA4, or comparable analytics platforms.
• Experience coordinating Agile delivery across cross-functional teams.
• Strong project management, organization, communication, and stakeholder management skills.
• Familiarity with HTML, CSS, JavaScript, or front-end technologies preferred.

Pay And Benefits

The pay range for this position is $60.00 - $70.00/hr. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include the following:

• Medical, dental & vision
• Critical Illness, Accident, and Hospital
• 401(k) Retirement Plan – Pre-tax and Roth post-tax contributions available
• Life Insurance (Voluntary Life & AD&D for the employee and dependents)
• Short and long-term disability
• Health Spending Account (HSA)
• Transportation benefits
• Employee Assistance Program
• Time Off/Leave (PTO, Vacation or Sick Leave)

About TEKsystems

TEKsystems is an Allegis Group company. The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.