Senior Proposal Marketing Associate, Remote (Power & Energy)
Atwell, LLC · Southfield, MI · 4 mo ago
RemoteRemoteMarketingFull-time
About the role
The Senior Proposal Marketing Associate will support Atwell, LLC's Power & Energy practice, focusing on electric utility, transmission, substation, generation, and renewable energy markets. The role involves leading proposal strategy and execution, driving capture planning, facilitating pursuit strategy meetings, and mentoring junior staff.
Responsibilities
- Lead end-to-end development of strategic proposals, SOQs, and presentations for Power & Energy pursuits
- Drive capture planning efforts for complex pursuits, including competitive analysis, positioning, win themes, and value propositions
- Facilitate go/no-go discussions, pursuit strategy meetings, kick-offs, and executive-level proposal reviews
- Partner with Power & Energy leadership to align proposals with annual growth strategies and target markets
- Advise BD and operations leaders on messaging specific to electric utilities, transmission operators, renewable developers, and energy clients
- Develop and refine technical proposal narratives related to transmission, substations, generation, T&D programs, and renewable energy projects
- Ensure brand consistency, compliance, and quality across all client-facing materials
- Mentor and guide Proposal Marketing Associates, elevating proposal standards and best practices
- Oversee and maintain Power & Energy-specific content libraries, resumes, and project data
- Support interview preparation and presentation strategy for shortlisted pursuits
- Monitor utility and renewable energy market trends to inform pursuit positioning
- Contribute to sector-specific conferences, sponsorships, award submissions, and marketing initiatives
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, Graphic Design, Business, or related field
- 10+ years of AEC marketing experience with significant focus in Power & Energy, utilities, transmission, or renewable energy
- Proven experience leading complex SOQs, RFQs, and RFP responses for electric utility or energy infrastructure clients
- Experience supporting pursuits ranging from mid-sized contracts to large, multi-million-dollar programs
- Strong understanding of capture strategy, competitive positioning, and client relationship development
- Advanced proficiency in Adobe Creative Cloud (InDesign required; Illustrator and Photoshop preferred)
- Strong Microsoft Office skills (Word, PowerPoint, Excel)
- Excellent writing, editing, and strategic storytelling skills
- Ability to manage multiple concurrent high-level pursuits with autonomy
- Experience partnering directly with senior leadership and business line directors
- AEC industry experience required; Power & Energy experience strongly preferred
Benefits
- Generous Paid Time Off
- Paid Parental Leave
- Flexible work schedules are available for some positions
- Tenure Awards — Travel Vouchers to see the world based on your travel preferences
- Competitive Compensation packages
- Annual bonuses, spot bonuses and peer recognition awards
- 401K match - 1:1 up to 4% of compensation
- Tuition Assistance
- Student Loan Repayment
- Paid Licensing / Certification Fees and Renewals
- Financial Rewards for Obtaining Licensure
- Employee Referrals
- Annual Wellness Reimbursement for anything wellness related (Gym memberships, fitness tracker, home gym equipment, etc.)
- Dependent Care Match