Senior Product Analyst - Deposits - Small Business

About the role

The CSBB Deposits team manages a significant portfolio generating a substantial portion of Truist's revenue, including net interest income and fee revenue. They develop and execute strategies for deposit and debit products, collaborating with various business partners.

Responsibilities

• Monitor deposit performance trends across various metrics.
• Identify and implement improvement opportunities for deposit and debit products.
• Recommend new products and enhancements based on business and client needs.
• Lead product development initiatives and other strategic projects.
• Support marketing, promotional, and sales campaigns to enhance client acquisition and retention.
• Collaborate with channel leaders, complaints partners, and enablement teams to resolve client issues and train teammates.
• Build and maintain strong relationships with key partners across different departments.
• Work with senior business leaders on cross-functional teams to achieve strategic goals.
• Conduct research on competitor products and industry trends.

Requirements

• Bachelor’s degree in a business-related field with a strong academic record, or equivalent education and related training.
• 4+ years of work experience in Banking or Financial Services.
• Strong partnership-building and collaboration skills.
• Proven ability to drive projects to completion.
• Excellent analytical and creative problem-solving skills.
• Demonstrated success working within cross-functional teams.
• Ability to work independently and as part of a team.
• Experience working with data analytics partners.
• Project Management experience.

Qualifications

• Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• Preferred qualifications include:
• 3+ years combined experience in consumer banking, small business banking, debit, or payments.
• Previous experience working with partners in marketing, finance, acquisitions, product development, and analytics.
• Understanding and experience on client interaction and management.
• Experience working in a branch or client contact center.
• Experience in the Product Management lifecycle including idea generation, development, implementation, and management of products and services.
• Experience working with data analytics partners.
• Project Management experience.