Senior Manager, Downstream Marketing (hybrid)

What You Will Do

• Lead and develop the Hardware Downstream Marketing team, fostering a high-performing culture focused on collaboration, accountability, and continuous growth.
• Own the downstream marketing strategy, including development, execution, and optimization of comprehensive marketing plans.
• Drive market segmentation, targeting, and positioning strategies to maximize customer engagement and business performance.
• Evaluate market dynamics and product lifecycle trends to identify pricing opportunities and recommend strategic pricing adjustments.
• Build and maintain strong relationships with key opinion leaders, professional organizations, and industry partners in collaboration with cross-functional marketing leaders.
• Establish and monitor key performance metrics to measure marketing effectiveness, customer engagement, and overall business impact.
• Partner across functions to identify and implement innovative, high-impact solutions that influence business strategy and accelerate growth.
• Recruit, coach, and develop talent through performance management, feedback, succession planning, and employee development while fostering an inclusive environment that promotes personal and professional growth.

What You Need

• Required: Bachelor’s degree
• Minimum 10 years of work experience
• Preferred: MBA
• Minimum 4 years of medical device sales or marketing experience
• Minimum 4 years of people management experience
• Working experience in Clinical settings, operating room environments, and orthopedic or enabling technology products
• United States of America

Pay

Pay Ranges: USN: $135,600 - $225,900 USD Annual
US5: $142,400 - $237,200 USD Annual

Benefits

• Health benefits include: Medical and prescription drug insurance, dental insurance, vision insurance, critical illness insurance, accident insurance, hospital indemnity insurance, personalized healthcare support, wellbeing program and tobacco cessation program.
• Financial benefits include: Health Savings Account (HSA), Flexible Spending Accounts (FSAs), 401(k) plan, Employee Stock Purchase Plan (ESPP), basic life and AD&D insurance, and short-term disability insurance.

Schedule

This hybrid role can be based out of our Bloomington, MN or Columbia City, IN locations.