Jobs · Marketing · North Carolina

Senior Brand Manager

Honeywell Technologies · Charlotte, NC · 1 wk ago
MarketingFull-time

About the role

Following the introduction of the company’s new brand in June 2026, this role will play a pivotal part in ensuring the new brand is brought to life globally as it was envisioned. You will lead a critical training agenda to ensure our employees and agency partners understand our new brand strategy and visual / verbal identity. You will work closely with the marketing and communications teams in our SBGs (strategic business groups) as well as corporate marketing teams. This role offers an exciting opportunity to make a significant impact on our new brand's success. You will have the opportunity to shape and evolve our brand, drive brand awareness and understanding, and ensure brand consistency across all marketing channels.

Responsibilities

  • Developing and executing comprehensive global brand training programs

  • Leading the development and implementation of brand assets to support the strategic business groups’ marketing campaigns to promote products and services

  • Creating brand governance tools and processes

  • Creating digital, print and video brand content working with agency partners and internal team

  • Collaborating with cross-functional teams to develop and launch new brand initiatives

  • Providing strategic guidance and mentorship to brand specialists and marketing teams

  • Monitoring and evaluating brand performance metrics and making data-driven recommendations for improvement

  • Aiding with development of brand architecture strategies

Qualifications

  • Proven experience of at least 8 - 10 years in brand management/marketing

  • Demonstrated success in developing and implementing comprehensive brand strategies

  • Demonstrated experience in brand architecture, brand research, training, and governance

  • Strong project management skills

  • Strong analytical and strategic thinking skills

  • Excellent communication and presentation skills

  • Ability to lead and inspire cross-functional teams

  • Ability to manage multiple projects simultaneously and meet deadlines

  • Ability to work on a global team

About Honeywell

Honeywell International Inc. (Nasdaq: HON) invents and commercializes technologies that address some of the world’s most critical challenges around energy, safety, security, productivity, and global urbanization. We are a leading software-industrial company committed to introducing state of the art technology solutions to improve efficiency, productivity, sustainability, and safety in high growth businesses in broad-based, attractive industrial end markets. Our products and solutions enable a safer, more comfortable, and more productive world, enhancing the quality of life of people around the globe.

Benefits

  • Employer-subsidized Medical, Dental, Vision, and Life Insurance

  • Short-Term and Long-Term Disability

  • 401(k) match

  • Flexible Spending Accounts, Health Savings Accounts

  • EAP, and Educational Assistance

  • Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave)

  • 12 Paid Holidays

Application Information

The application period for the job is estimated to be 40 days from the job posting date; however, this may be shortened or extended depending on business needs and the availability of qualified candidates.

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