Sales Development Representative - Automotive

Position Overview

Affinitiv is seeking a dynamic Sales Development Representative to join our award-winning team. This role is ideal for individuals passionate about the automotive industry and eager to improve the customer/dealer experience.

About the Role

You will be responsible for identifying and engaging with dealership prospects, setting up meetings for our field sales team, and creating a strong pipeline of qualified opportunities.

Responsibilities

• Prospect and qualify inbound and outbound leads across dealer groups and OEM-approved dealerships
• Engage dealership leaders via phone, email, LinkedIn, and texting
• Conduct high-impact discovery to uncover pain points related to digital marketing, service lane performance, retention, and vehicle acquisition
• Book demos and create qualified opportunities for District Sales Managers and Account Executives
• Maintain accurate CRM records in Salesforce and meet weekly activity/pipeline KPIs
• Example targets: 60–80 outbound touches/day, 5+ booked demos/week, consistent monthly pipeline creation
• Collaborate closely with Marketing, DSMs, and Sales Leadership on campaigns and territory strategies
• Represent Affinitiv professionally when communicating with prospects, partners, and OEM-aligned programs

Requirements

• 1–3 years of SDR, BDR, or inside sales experience (SaaS or automotive dealership tech preferred)
• Strong communication, resilience, and ability to break through gatekeepers
• CRM experience (Salesforce preferred), plus exposure to Outreach, ZoomInfo, HubSpot, or similar tools
• Self-starter who can thrive in a fast-paced quota environment
• Passion for the automotive industry and improving the customer/dealer experience

Position Requirements

• 1–3 years of SDR, BDR, or inside sales experience (SaaS or automotive dealership tech preferred)
• Strong communication, resilience, and ability to break through gatekeepers
• CRM experience (Salesforce preferred), plus exposure to Outreach, ZoomInfo, HubSpot, or similar tools
• Self-starter who can thrive in a fast-paced quota environment
• Passion for the automotive industry and improving the customer/dealer experience

Benefits

We offer a comprehensive benefits package including medical, dental, vision, and a 401K plan effective day 1. Additionally, we provide generous PTO to ensure you can enjoy time with family and friends.

Equal Opportunity Employer

At Affinitiv, we celebrate diversity, equality, and an inclusive environment. We are committed to providing equal employment opportunities to all employees and applicants for employment.