Rental Counter/Inside Sales Representative

About the role

Join the Butler Machinery team as a Rental Counter / Inside Sales Representative. This role involves providing exceptional service to rental customers, supporting inside sales activity, and driving growth across rental operations.

Responsibilities

• Handle the full rental cycle from inquiry to return for new, walk-in customers.
• Aid outside sales and customers with account setup, quotations, reservations, attachment/machine selections, contract creation, invoicing, and insurance verifications.
• Identify customer equipment/resource needs and provide appropriate solutions, selling and upselling products and services.
• Establish and qualify new accounts, generate leads, and re-engage dormant accounts.
• Negotiate pricing within rate strategy, log lost sales, and coordinate hand-offs to outside sales.
• Coordinate with rental technicians and other departments for equipment delivery, pickup, check-out, and check-in.
• Operate in a fast-paced, team-oriented environment while providing excellent customer service.
• Transact all inbound calls and walk-in traffic, complete call offs, contract returns, and verify machine hours.
• Initiate service tickets as required, coordinate with rental maintenance to keep repair states current, and prioritize machines as rent-ready based on reservation timelines.
• Cook up delivery timing and customer expectations with transportation.
• Maintain a clean, organized, and presentable showroom.
• Maintain a professional appearance and welcoming, customer-driven demeanor.
• Enforce safety procedures both inside and outside the rental store.
• Work in accordance with Butler's mission statement and core values in all actions.

Requirements

• High school diploma or equivalent combination of experience, training, and/or education.
• Previous rental equipment experience is preferred.
• Strong knowledge of equipment applications.
• Excellent verbal and written communication skills.
• Strong customer service skills, organization, and attention to detail.
• Strong decision-making and adaptability experience.
• Good time management and ability to multitask.
• Self-starter and capable of working with minimal direct supervision.
• Proficient in navigating computer and business applications (sales quoting application, Outlook, Excel, Microsoft Office Products, etc.).

Qualifications

• Advanced analytical and problem-solving skills.
• Clear understanding of Butler's Mission: To build long-term relationships founded on trust, creating mutual growth and success.
• Commitment to Butler's Core Values: Our Team, Customer Driven, Integrity, Accountability, Excellence, and Safety.
• Valid driver’s license and ability to meet company insurability guidelines.

Skills

• Customer Service
• Sales
• Equipment Application Knowledge
• Computer Proficiency

Benefits

• 10% Annual Retirement Employer Contribution, with Additional 5% Discretionary Employer Contribution
• Health Insurance – 3 plan options
• Dependent Care Flex Spending Account
• Dental Insurance – 2 plan options
• Vision Insurance
• Basic Life/AD&D and Supplemental Life Insurance
• Short-Term Disability Coverage – 60% of base pay/salary
• Long-Term Disability Coverage
• Maternity / Paternity Benefits
• Holidays
• Paid Time Off (PTO)
• 401(K) Plan
• Employee Assistance Program (EAP) – including Health Coaching
• SmartDollar – employer paid financial planning program
• Legal Shield/ID Shield products
• Voluntary Benefit options - Cancer Insurance/Accident/Hospitalization

Pay

Competitive salary and benefits package.

Schedule

Full-time position available.