Program Manager, Consumer Business Unit

Objectives And Outcomes

The Consumer Program Manager is responsible for coordinating and executing programs, initiatives, and projects that support sales and marketing objectives. This role plays a key part in developing the retail channel by partnering with National Account Managers, Field Sales Leadership, and cross-functional teams to improve profitability and create a best experience for our retail partners, store associates, and ultimately the end consumer.

Drive retail channel business with big-box accounts through a variety of programs and initiatives, including:

• Product introductions and product changes
• Program updates and product line expansions
• Display changes and upgrades
• Product analysis to ensure the right items are featured in displays
• Set and monitor program timelines to achieve objectives
• Form and lead cross-functional teams to accomplish goals
• Drive efficiencies by applying a continuous improvement mindset to identify waste and implement more effective processes
• Support channel sales growth through competitor product selection and marketing analysis
• Understand online consumer behavior and stay current on e-commerce trends
• Manage product content across a variety of customer-specific systems, portals, and websites
• Facilitate meetings among National Account Managers, merchandising, marketing, and supply chain teams to ensure successful rollouts for retail accounts and field sales teams
• Lead process improvements that enhance day-to-day operations
• Understand and apply key business metrics to drive results

Qualifications

• Bachelor’s degree with a minimum of 3 years of relevant work experience
• Marketing background preferred, with retail experience strongly valued
• Strong Microsoft Office skills, including Excel (advanced proficiency preferred) and PowerPoint
• Ability to communicate effectively and professionally, both verbally and in writing
• Highly motivated, dependable, and results-oriented
• Strong organizational skills and attention to follow-through
• Project management experience preferred