Product Marketing Director- AI Profitability
About the role
The Product Marketing Director will define the future of how professional firms work, price, and grow, focusing on the evolution of Intapp Time and Profitability. This role involves shaping market narratives, leading thought leadership programs, and driving go-to-market strategies for new capabilities like Celeste.
Responsibilities
- Own the market narrative for Intapp Time and Profitability, shifting from timekeeping to profitability intelligence
- Develop and execute thought leadership programs that redefine how firm leaders think about AI, billing, and profitability
- Partner with Product to prioritize roadmap features based on market signals, competitive dynamics, and customer insights
- Create end-to-end product launch strategies, including positioning, competitive narratives, and enablement across Sales, Customer Success, and Partners
- Engage analysts and build customer proof points to drive ROI-driven storytelling
Requirements
- 8+ years of experience in B2B product marketing, product management, or GTM strategy
- A track record of creating or redefining market categories
- Exceptional ability to connect technical capabilities to business outcomes for senior buyers
- Experience in influencing packaging, pricing, or commercial strategy
- Ability to lead cross-functionally and drive alignment without direct authority
Qualifications
- Bachelor’s degree required; MBA or advanced degree preferred
Skills
- Strategic thinking and market analysis skills
- Strong communication and presentation skills
- Experience in launching AI into B2B enterprise markets
- Ability to build and maintain relationships with key stakeholders
Benefits
Intapp offers a modern work environment, supportive wellness programs, and generous time off policies. The company also provides a range of benefits including family-formation support, volunteer time off, and a donation matching program.
Pay
Your actual base salary will be determined by relevant experience, geographic location, and internal equity. Variable compensation and equity may also be included.
Schedule
This role is hybrid, allowing employees to work from either Palo Alto, NYC, or remotely within the United States.
Company Culture
At Intapp, we foster a collaborative and welcoming culture where professional growth and well-being are prioritized. We offer professional development opportunities, reimbursement for training and continuing education, and a variety of wellness and flexible time off programs.