Jobs · Marketing

Product Marketing Director- AI Profitability

Intapp · Fairfax County, VA · 2 days ago
RemoteRemoteMarketingFull-time

About the role

The Product Marketing Director will define the future of how professional firms work, price, and grow, focusing on the evolution of Intapp Time and Profitability. This role involves shaping market narratives, leading thought leadership initiatives, and driving go-to-market strategies for new capabilities like Celeste.

Responsibilities

  • Own the market narrative for Intapp Time and Profitability, shifting from timekeeping to profitability intelligence.
  • Develop and execute thought leadership programs that redefine how firm leaders think about AI, billing, and profitability.
  • Partner with Product to prioritize roadmap items based on market signals, competitive dynamics, and customer insights.
  • Create end-to-end product launch strategies, including positioning, competitive narratives, and enablement across Sales, Customer Success, and Partners.
  • Engage analysts and build customer proof points to drive ROI-driven storytelling.

Requirements

  • 8+ years in B2B product marketing, product management, or GTM strategy, with a strong history of category creation.
  • A proven track record of launching AI innovations into B2B enterprise markets and building trusted messaging for compliance-conscious buyers.
  • Exceptional ability to connect technical capabilities to business outcomes for senior buyers.
  • Experience in influencing packaging, pricing, or commercial strategy.
  • Strong cross-functional leadership skills and the ability to drive alignment without direct authority.
  • Bachelor’s degree required; MBA or advanced degree preferred.

Qualifications

  • Experience in legal tech, professional services, or financial services is preferred.
  • Ability to articulate complex technical concepts in a clear and compelling manner.
  • Proven success in launching new product categories and driving business impact.
  • Excellent communication and presentation skills.

Skills

  • Strategic thinking and market analysis skills.
  • Strong project management and organizational skills.
  • Effective negotiation and relationship-building abilities.
  • Ability to manage multiple projects simultaneously.

Benefits

At Intapp, you'll enjoy a supportive and collaborative work environment, modern office spaces, flexible working arrangements, and comprehensive wellness programs. Additionally, you'll benefit from generous vacation policies, a robust employee assistance program, and a range of professional development opportunities.

Pay

Your actual base salary will be determined by relevant experience, geographic location, and internal equity. Variable compensation and equity may also be included.

Schedule

This role offers a hybrid schedule, combining remote and in-office work options.

Intapp Commitment

We are committed to creating a diverse and inclusive workplace where everyone feels valued and respected. We provide equal employment opportunities to all qualified applicants and do not discriminate on the basis of race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristic protected by federal, state, or local laws. We also adhere to all anti-scam guidelines and will never request financial information or payments from candidates during the job application process.

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