Marketing Specialist / Marketing Analyst
Clean Energy Alliance · Carlsbad, CA · 1 mo ago
HybridMarketingFull-time
Shape the future of clean energy communications. Are you a creative storyteller who loves combining strategy, design, and data to make an impact? Do you thrive in a collaborative environment where your work directly supports sustainability and community engagement? Clean Energy Alliance (CEA) is looking for a Marketing Specialist or Marketing Analyst to lead and elevate our brand, digital presence, and customer communications. If you're passionate about creating meaningful campaigns, building strong brands, and helping communities understand the benefits of clean energy, we'd love to hear from you. About Clean Energy Alliance Clean Energy Alliance (CEA) is the default energy provider for the cities of Carlsbad, Del Mar, Escondido, Oceanside, San Marcos, Solana Beach, and Vista. Since launching in 2021, CEA has grown to serve more than 255,000 residential and business accounts while advancing an ambitious goal of achieving 100% renewable energy by 2035. We're committed to delivering cleaner energy, competitive rates, and exceptional customer service while helping reduce greenhouse gas emissions throughout our communities.Learn more at https://thecleanenergyalliance.org/. The Opportunity Reporting to the Senior Key Accounts/Programs Manager, the Marketing Specialist or Marketing Analyst will lead the development and execution of CEA's marketing and communications efforts. This role is responsible for strengthening the agency's brand, managing digital communications, creating engaging content, and ensuring customers receive clear, accurate, and accessible information. This is an exciting opportunity for a creative professional who enjoys balancing strategic communications with hands-on content creation and design. What You'll Do As our Marketing Specialist or Marketing Analyst, you will:Brand & Creative Create graphics for marketing materials, reports, presentations, and customer communicationsMaintain and strengthen CEA's brand identity across all platformsEnsure messaging and visual branding remain consistent and engaging Content & Communications Write press releases, website articles, newsletters, and program communicationsLead communications for major initiatives including program launches, rate changes, and policy updatesServe as a communications advisor to leadership on messaging, public engagement, and reputation managementEnsure customer communications comply with applicable regulatory requirements Digital Marketing Manage and enhance the CEA website, keeping content current and recommending improvementsDevelop and manage social media content while monitoring engagement and responding to customer inquiriesPlan and execute multi-channel marketing campaigns across digital, print, social media, paid media, and community outreach Public Relations & Analytics Build relationships with media and coordinate press outreach and responsesEstablish communication performance metrics and evaluate campaign effectivenessUse analytics and customer insights to continuously improve marketing strategies What You Bring Required Qualifications Four years of professional experience in marketing, communications, public relations, graphic design, or a related fieldStrong written and verbal communication skillsExperience with graphic design, digital media, and brand managementExcellent organizational skills with strong attention to detailAbility to manage multiple priorities while working both independently and collaborativelyProficiency with Microsoft Office Suite Highly Desirable Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related fieldExperience in the energy, utility, or renewable energy industryKnowledge of Community Choice Aggregation (CCA) operations and California energy marketsWritten and verbal Spanish language proficiency Why You'll Love Working Here At CEA, your work has a direct impact on advancing clean energy and serving communities throughout North San Diego County. You'll join a growing organization where innovation, collaboration, and public service come together to create meaningful change. Work Environment CEA offers a hybrid work environment. Employees generally work remotely and report to the office at least once per week. Occasional local travel is required to attend meetings, community events, workshops, and agency functions.Additional Information Clean Energy Alliance is required to adopt and maintain a Conflict of Interest Code. Employees in designated positions may be required to file an annual Statement of Economic Interests (Form 700) in accordance with the regulations of the Fair Political Practices Commission. Join Us If you're excited to use your creativity, communications expertise, and marketing skills to help advance California's clean energy future, we encourage you to apply and become part of our growing team. Position open until filled. First review deadline is August 14, 2026.