Marketing Science Director

Job Summary

You will lead analytics across multiple client accounts, helping teams turn media, website, customer, and performance data into clear business direction. This is a senior leadership role for someone who can set the measurement vision, guide teams, advise senior clients, and connect analytics to real marketing decisions.

Responsibilities

• Set the analytics vision and roadmap across media performance, website analytics, measurement, and activation for multiple accounts.
• Lead senior client conversations around performance trends, measurement strategy, optimization opportunities, and business impact.
• Partner with media, strategy, creative, technology, experience, account, and project management teams to deliver integrated, data-informed solutions.
• Oversee measurement frameworks, KPIs, dashboards, testing plans, reporting approaches, and performance narratives.
• Connect media performance, website behavior, customer journeys, and business outcomes into a clear view of marketing effectiveness.
• Turn complex data into clear insights, strategic recommendations, and compelling stories for clients and internal leaders.
• Identify opportunities to improve campaign performance, digital experiences, personalization, testing, and customer engagement.
• Lead analytics managers and analysts, including staffing, prioritization, coaching, quality control, career development, and performance management.
• Establish standards for analytical rigor, data quality, reporting consistency, and executive-ready deliverables.
• Manage competing priorities across accounts while keeping teams focused, organized, and clear on what matters most.
• Build strong relationships with senior clients, internal discipline leads, and cross-agency partners.
• Stay current on marketing analytics, media measurement, privacy, first-party data, AI, automation, and emerging measurement approaches.

Requirements

• 10+ years of experience in marketing, analytics, media, digital, consulting, or a related field.
• 5+ years of experience leading analytics or measurement teams, including direct people management and career development.
• Experience overseeing analytics across multiple accounts, brands, business units, or stakeholder groups.
• Deep experience in media performance measurement, website analytics, reporting, optimization, testing, and insight development.
• A strong understanding of how paid media, owned digital experiences, customer behavior, and business outcomes connect.
• Experience advising senior clients and executive stakeholders, including presenting recommendations and influencing decisions.
• The ability to turn ambiguous business questions into structured analytical approaches and practical next steps.
• Strong leadership skills, including coaching managers, developing analysts, setting priorities, and creating clarity for teams.
• Excellent communication and storytelling skills, especially with non-technical audiences.
• Experience collaborating across media, strategy, creative, technology, UX, account, and project management teams.
• Strong judgment around data quality, measurement limitations, and when a number is meaningful versus merely convincing.
• Familiarity with analytics, media, visualization, testing, and data platforms such as Adobe Analytics, Google Analytics, Tableau, Power BI, media reporting tools, tag management systems, and experimentation platforms.
• Comfort working in a fast-moving agency environment where priorities shift and the answer is rarely as simple as “the dashboard says so.”
• A strong point of view on the future of marketing measurement, including privacy changes, first-party data, automation, AI-enabled analysis, and personalization.

Qualifications

• Obtain a Level 2 Security Clearance in accordance with U.S. government regulations.
• U.S. citizenship or Green Card holder only.

Benefits

Chicago: $160,000 - $180,000

Pay

Chicago: $160,000 - $180,000

Schedule

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Company

We are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.