Marketing Manager, USA

About the role

At Intrepid Travel we exist to inspire, create, share and lead the best travel experiences ever – for both people and the planet. We've been creating positive change through the joy of travel since 1989, and we’re proud to be a certified B Corp with thousands of experiences in over 100 countries. We’re looking for a bold, strategic leader to help shape the future of Intrepid’s marketing in the United States. As the Marketing Manager, USA, you’ll inspire both customers and teams through strong strategy, sharp insights into the local market, and a passion for travel. This role will lead and drive the execution of Intrepid’s marketing strategy in the US, maximizing brand awareness and consideration, driving sales, leads and growth, and growing our community of US travelers.

Responsibilities

• Develop innovative marketing solutions to grow US sales and customer base, leading go‑to‑market strategy, multi‑channel campaigns, budget management, direct sales, brand activations and partnerships.
• Work closely with EMEA, APAC and global teams to bring global strategies to life in the US market.
• Oversee multimillion‑dollar budgets and represent the US across global marketing initiatives.
• Connect company‑wide objectives with local market opportunities, delivering measurable results against KPIs, revenue targets and passenger growth goals.
• Combine strategic thinking with hands‑on execution, using data, insights and analysis to inform decisions and turn opportunities into action.
• Bring strong storytelling and communication skills, building meaningful connections with customers and partners while contributing to a collaborative, high‑performing team and the continued growth of the Intrepid brand in the US.
• May require domestic and international travel.

Requirements

• 10+ years of experience in travel, brand and marketing, including advertising, agency or related experience, preferably within a global organization.
• Strong commercial acumen, with experience managing budgets, profitability, ROI, campaign performance and reporting.
• Broad marketing experience across disciplines including brand, digital, experiential, partnerships, collaborations, media and traditional and non‑traditional channels, with a track record of delivering measurable results.
• Innovative and curious, with a strong understanding of culture, consumer trends