Marketing Director

Responsibilities

• Research & maintain a keen understanding of competitors & comparables
• Develop & iterate a marketing plan on a startup budget
• Lead a creative team of employees, contractors, and interns
• Manage Heirloom's brand guide, content directory, and style guide
• Collect & analyze KPI to optimize the marketing content, timing, and channels
• Participate in agile project management standup meetings
• Cook up with the CTO, designers, and developers
• Cook up with the Customer Success Team as required
• Advise Heirloom leadership continuously

Skills

• Proven 4+ years of success in digital marketing & SEO
• Proven experience with creative software, Adobe Suite a plus
• Proven experience with collaboration software, Google Workplace a plus
• Proven experience with CRM software, HubSpot a plus
• Proven experience using Google Analytics and other data analytical tools
• Appreciation for guerilla marketing tactics and grassroots campaigns
• Flexibility to work on a rapidly evolving schedule

Qualifications

• Minimum of a BS/BA in marketing, business, or a related field

Pay

Details on pay are not specified.

Schedule

Details on the schedule are not specified.

Benefits

Benefits available for full-time employment.