Marketing Director, Americas Services

Responsibilities

• Strategize, develop, execute and measure results on an overall strategic marketing plan and individuals marketing campaigns on an ongoing basis
• Partner with business leadership to understand business objectives and align marketing plan to these initiatives; provide subject matter expertise to help drive profitable revenue growth in concert with the business leadership teams
• Use local competitive, client, and market insights to inform business strategies and optimize impact of marketing spend
• Partner with Marketing & Research’s Centers of Excellence in digital, communications, creative, and research to develop comprehensive content plans to drive engagement throughout the client life cycle
• Serve as a thought leader by developing and maintaining a strong understanding of the business, including key trends, client needs & wants, competitive analysis, future threats and opportunities, etc.
• Optimize impact of marketing spend, ensure overall achievement of financial and other targets using a robust set of key performance indicators
• Provide oversight and direction, ensure global standards are applied, and brand positioning is supported for all marcom activities

Qualifications

• 8+ years of experience
• Bachelor’s degree
• Commercial Real Estate experience preferred, experience supporting professional services company required
• Exceptional project management and organizational skills
• Budget development experience with track record of consistent adherence to budget and timelines
• Digital Marketing experience
• Experience serving as primary marketing leader for an office or revenue group
• Experience supporting all associated advertising, PR, events and business development activities in compliance with corporate guidelines
• High level of proficiency in Microsoft Office Suite
• Thorough knowledge of Adobe Creative Suite
• Ability to interface with and communicate with clients