Director, Regional Marketing Americas

How You’ll Make An Impact

• Lead and develop annual marketing plans tailored to the Americas, aligned with global strategy.
• Drive customer segmentation, product positioning, and pricing strategies for diverse markets.
• Manage demand generation activities and product launches across the region.
• Empower sales teams through enablement, training, and development of sales tools.
• Conduct market intelligence and competitive analysis to identify growth opportunities.

What You Bring

• 12+ years of experience in Diagnostics or Life Science marketing, including managing multi-cultural teams and complex portfolios.
• Proven ability to lead, coach, and motivate regional marketing teams to achieve growth targets.
• Strong analytical skills to leverage data and optimize marketing programs.
• Deep knowledge of Bio-Rad products, technologies, and commercial marketing strategies.
• Impeccable communication and collaboration skills, with the ability to influence and build relationships across functions.
• High level of autonomy and strategic thinking, translating commercial objectives into actionable growth plans.

Location

This position must be based in Hercules, California and requires the employee to be located within commuting distance of the office.

Total Rewards Package

We’re proud to offer a variety of options, including competitive medical plans for you and your family, free HSA funds, a new fertility offering with stipend, group life and disability, paid parental leave, 401k plus profit sharing, an employee stock purchase program, a new upgraded and streamlined mental health platform, extensive learning and development opportunities, education benefits, student debt relief program, pet insurance, wellness challenges and support, paid time off, Employee Resource Groups (ERG’s), and more!

Pay

The estimated base salary range for this position is $199,400 to $274,100 at the time of posting. Actual compensation will be provided in writing at the time of offer, if applicable, and is based on several factors we believe fairly and accurately impact compensation, including geographic location, experience, knowledge, skills, abilities, and other job permitted factors. This position is eligible for a variable annual bonus, which is dependent upon achievement of your individual objectives and Company performance.

Schedule

N/A