Marketing Data Analyst [AQ-11219]
Join a leading global entertainment and media organization that stands at the forefront of innovation, captivating audiences worldwide with unparalleled experiences. This organization is deeply committed to delivering exceptional content and services, driven by a mission to inspire creativity and foster connection across diverse cultures.
About the role
As a Marketing Data Analyst, you won’t just crunch numbers; you’ll be instrumental in shaping strategic marketing plans, leveraging data-driven insights to optimize outcomes, and collaborating with diverse international teams to execute campaigns that truly resonate across markets. Your expertise will directly contribute to the growth and success of key business initiatives, offering a unique opportunity for long-term engagement and significant career advancement.
Responsibilities
- Support marketing planning and execution across multiple business initiatives and regions, ensuring strategic alignment and optimal resource allocation.
- Partner with cross-functional teams to deeply analyze business needs, proactively identify new opportunities, and develop strategic recommendations that drive measurable impact.
- Coordinate seamlessly with stakeholders across domestic and international markets, fostering collaboration and ensuring consistent messaging and execution.
- Leverage comprehensive data, cutting-edge insights, and dynamic market trends to inform critical planning decisions and continuously optimize outcomes for maximum effectiveness.
- Manage multiple priorities with exceptional organizational skills, driving projects forward efficiently and effectively with minimal supervision.
- Prepare compelling presentations, detailed reports, and actionable business recommendations for leadership review, translating complex data into clear, strategic narratives.
Requirements
- Bachelor’s degree in Analytics, Statistics, Data Science, Business, or a closely related quantitative field.
- 4+ years of hands-on experience in marketing planning, strategy development, business analysis, performance marketing, digital media planning, or direct-to-consumer/recurring revenue models.
- Demonstrated strong analytical acumen, critical thinking, advanced problem-solving capabilities, financial modeling, and robust forecasting skills.
- Proficiency in leading data visualization tools (e.g., Tableau, Looker, Power BI), advanced Excel functionalities, and common office productivity suites.
- Excellent communication and stakeholder management skills, with a proven ability to distill complex data into clear, concise, and actionable insights for executive audiences.
- Strong project management skills; adept at managing shifting priorities, navigating dynamic environments, and consistently delivering high-quality work quickly.
- Extensive experience with campaign management and optimization across major media platforms, understanding the nuances of various channels.
- Ability to work effectively across geographically dispersed teams and collaborate seamlessly with international teams across various time zones, fostering a global perspective.
- Comfortable working in a dynamic, fast-paced, and evolving environment, adapting quickly to new challenges and opportunities.
Skills
- Experience supporting global business functions, demonstrating an understanding of international market dynamics and strategies.
- Proficiency in analytical programming languages (e.g., SQL, R), enabling deeper data exploration and advanced analytical capabilities.
Benefits
Eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium.