Marketing Coordinator for HR and Talent

Key Responsibilities

• Support campaign execution and pipeline development efforts aligned to business goals
• Conduct market, competitor, and customer research to support growth strategies
• Track opportunities, deadlines, and campaign performance across OpCos
• Aid in the development of marketing materials and proposals that support sales and pursuit efforts
• Ensure consistent application of PPC brand standards across all materials and OpCos
• Assist in the development, editing, and proofreading of marketing content (proposals, collateral, digital content)
• Coordinate visual assets including photography, graphics, and content libraries
• Manage brand assets and maintain organized, accessible content repositories
• Support execution of customer experience initiatives at key lifecycle touchpoints (projects, service, relationships)
• Aid in gathering and organizing customer feedback and satisfaction data
• Help coordinate communications and follow-up efforts tied to customer insights
• Ensure consistency in messaging and experience across OpCos
• Serve as a key support resource for assigned OpCo(s), ensuring marketing efforts align with local needs and enterprise strategy
• Help manage project timelines, deliverables, and stakeholder communication
• Maintain relationships with vendors, partners, and industry organizations

Core Capabilities

• Foundational understanding of marketing across brand, digital, and demand generation
• Working knowledge of CRM, CMS, and marketing technology platforms
• Strong organizational and project coordination skills
• High attention to detail and commitment to quality
• Ability to manage multiple projects in a fast-paced, collaborative environment
• Strong written and verbal communication skills
• Ability to work effectively across diverse teams and personalities
• Solid graphic design capabilities
• Analytical mindset with interest in data and performance measurement