Market Outreach Specialist

About the role

We are seeking a Market Outreach Specialist to join our team in Madison, WI. This role involves developing awareness and adoption of targeted energy efficient technologies, strategic market development, customer satisfaction, and delivering on client goals related to outreach activity and energy savings.

Responsibilities

• Develop outreach tactics to assist in recruiting customers and trade allies.
• Recruit, train, educate and develop relationships with contractors and other Trade Allies to encourage effective marketing of programs.
• Integrate program offerings into customer operations to improve customer service and satisfaction.
• Perform event planning, coordination and presentations of programs.
• Work to serve as a liaison between customers and contractors to enhance program satisfaction.
• Work in cooperation with other energy efficiency programs to move projects forward and follow-up on leads.
• Lead research of the markets; accumulate data on businesses, and identify key allies to be targeted on behalf of the programs.
• Build a base of registered Trade Allies specific to the specified programs.
• Identify improvement barriers and report information to the Program Manager.
• Ensure continuous improvement of operations.
• Prepare robust weekly, monthly and quarterly activity reports and track progress towards program goals.

Requirements

You must be based in the Madison, WI area. You should have 2-4 years of relative industry experience and a Bachelor’s degree preferred.

Qualifications

Preferred qualifications include:

• Experience in energy efficiency programs.
• Strong communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Knowledge of market research and analysis.

Skills

Essential skills required for this role include:

• Excellent organizational and project management skills.
• Strong written and verbal communication skills.
• Proficiency in Microsoft Office Suite.
• Ability to work effectively in a fast-paced environment.

Benefits

Medical, Dental, and Vision Insurance
Company-paid health care concierge service
401(k) with company match
Paid vacation, sick, personal and parental leave time
Paid Volunteer Time
Employee Recognition Program
Employee Assistance Program
Access to on-demand training courses to advance further in your career

Pay

$57,000.00

Schedule

Full-time