Manager, Digital Marketing, Burger King, US&C

Restaurant Brands International

Manager, Digital Activation & Partnerships

Responsibilities

• Lead the strategy and end-to-end execution of our biggest digital campaign initiatives.
• Ensure campaigns land on time, on brand, and on target.
• Manage existing digital partnerships, monitor and report on performance.
• Recommend new opportunities that drive new guests to BK or increase frequency among existing guests.
• Oversee landing page support for key brand initiatives.
• Own the swag strategy for BK, recommending products and activation moments, and managing execution from concept through fulfillment.
• Propose and develop pitches for new digital partnerships focused on driving new guests to BK, aging down the brand, and delivering added value to existing Royal Perks members.
• Work closely with cross-functional teams to bring campaigns and partnerships to life through a best-in-class customer experience.

Requirements

• 5+ years in digital marketing, partnerships, or brand activation roles, ideally in QSR, retail, or consumer brands.
• Bachelor’s degree in marketing, business, or related field.
• Experience managing external partners or vendors, including performance reporting and opportunity identification.
• Strong project management skills, with attention to detail and effective delegation to meet key milestones.
• Track record of executing multi-channel digital campaigns from strategy through launch.
• Comfort pitching new ideas internally and externally, with strong storytelling and deck-building skills.
• Familiarity with loyalty programs and guest lifecycle marketing (e.g., acquisition, frequency, retention).
• Highly organized project manager who can juggle multiple workstreams and cross-functional stakeholders at once.
• Action-oriented, leading with a sense of urgency and a commitment to excellence in an environment that demands flexibility, agility, and ambiguity.
• Self-starter who takes full ownership of their projects, driving them forward with energy and accountability from strategy through execution.
• Strong interpersonal skills and teamwork; effective at leading cross-functional team members towards a common goal.

Qualifications

• Must be able to work onsite 5 days per week.

Skills

• Strong project management skills.
• Effective communication and collaboration.
• Ability to pitch new ideas.
• Experience with digital marketing campaigns.
• Understanding of loyalty programs and guest lifecycle marketing.

Benefits

• Comprehensive global paid parental leave program.
• Free telemedicine and mental wellness support.