Growth Marketing Manager
ChatGPT Jobs · Boston, MA · 2 mo ago
Sales$100k–$135k/yrFull-time
Responsibilities
- Own top-of-funnel demand generation campaigns (email, paid, digital).
- Build and manage data-driven outbound sequences using tools like Clay.
- Develop and execute multi-channel digital marketing campaigns.
- Track, report, and optimize pipeline metrics, conversion rates, CAC, and campaign ROI.
- Build and maintain marketing automation workflows and lead nurturing programs.
- Partner closely with sales and revenue operations.
- Manage and grow the marketing database.
- Contribute to SEO/SEM strategy.
- Stay current on growth marketing tools, tactics, and trends.
Qualifications & Experience
- Bachelor’s degree in Marketing, Business, Communications, or related field.
- 4-6 years of experience in growth marketing, demand generation, or digital marketing in a B2B environment.
- Hands-on experience with Clay or similar data enrichment/outbound automation platforms.
- Proficiency with marketing automation and CRM platforms (e.g., HubSpot, Salesforce Marketing Cloud, Marketo).
- Strong command of marketing analytics.
- Experience running email automation programs.
- Familiarity with paid digital advertising (Google Ads, LinkedIn, display).
- Experience in fintech, payments, financial services, or B2B SaaS is a strong plus.
- Highly organized and self-directed.
Pay
Base Pay Range: $100,000 - $135,000
Benefits
- Comprehensive benefits package including medical, dental, vision insurance, employer-paid life and disability insurance, annual well-being stipend, and 401(k) with employer contribution.