Google Ads Team Lead (Paid Media Leadership, Strategy & Performance Management)

Key Responsibilities

• Paid Media Strategy & Direction
• Define and lead Google Ads strategy across campaigns
• Align campaigns with organizational priorities
• Establish clear performance goals

Team Leadership & Management

• Lead and support Google Ads Specialists and contributors
• Assign work based on:
• Campaign needs
• Skill sets
• Provide guidance, feedback, and direction

Campaign Oversight

• Oversee campaign execution across:
• Search
• Display
• YouTube/video
• Ensure campaigns are structured and implemented correctly

Performance Management & Optimization

• Monitor campaign performance across the team
• Identify areas for improvement
• Drive optimization efforts

Budget Oversight

• Manage and allocate advertising budgets
• Ensure efficient use of:
• Ad spend
• Google Ad Grants (if applicable)
• Optimize budget distribution across campaigns

Analytics & Reporting

• Review performance data and reports
• Provide insights to leadership
• Ensure reporting is clear and actionable

Process Development & Standardization

• Build and maintain campaign workflows
• Standardize best practices
• Improve efficiency and scalability

Cross-Functional Collaboration

• Work with:
• Marketing (content and messaging)
• Programs (campaign alignment)
• Development (fundraising-related campaigns)
• Ensure cohesive campaign strategy

Conversion Tracking & Data Integrity

• Ensure proper setup of conversion tracking
• Maintain accuracy of campaign data
• Support performance measurement

Quality Control

• Review campaigns for:
• Accuracy
• Performance
• Compliance with best practices
• Ensure consistent quality across all campaigns

Problem-Solving & Issue Resolution

• Address performance issues or campaign gaps
• Support team in resolving challenges
• Maintain continuity of campaign execution

Continuous Improvement

• Stay current with Google Ads trends and updates
• Improve team performance and processes
• Enhance overall campaign effectiveness

Minimum Qualifications

• 3–5 years of experience with:
• Google Ads
• Paid media campaign management
• Experience leading or mentoring others
• Strong understanding of:
• Campaign structure
• Performance optimization
• Metrics and analytics

Preferred Qualifications

• Experience with:
• Google Ad Grants
• Google Analytics
• Experience in nonprofit or mission-driven organizations
• Experience in remote teams

Core Competencies

• Paid Media Strategy
• Defines and executes campaign strategy
• Aligns campaigns with goals

• Leadership & Team Management
• Guides and develops team members
• Drives accountability and performance

• Performance Optimization
• Uses data to improve results
• Identifies and addresses inefficiencies

• Data Analysis & Insight
• Interprets campaign data
• Provides actionable recommendations

• Organization & Process Discipline
• Maintains structured workflows
• Ensures consistent execution

• Communication
• Collaborates across teams
• Translates performance into clear insights

Work Environment

• Fully remote
• Fast-paced, performance-driven marketing environment
• Collaborative across marketing and program teams

Important Disclaimer

This is a volunteer position and does not constitute employment.

We are onboarding individuals who are ready to contribute immediately.

Please only apply if you are prepared to begin within the next 14 days.

Location

Associated Location

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Thank you for your interest in joining The Donovan’s Venom.

To be considered for this role, please ensure your application includes:

• A current resume
• Responses to all application questions (thoughtful and complete)
• A brief overview of your strategic experience and areas of impact

We encourage applicants to be intentional and specific in their responses, as this role requires a high level of strategic thinking and active contribution.

Important Considerations:

• This is a volunteer executive leadership role requiring consistent engagement
• Applicants must be able to begin within 14 days
• Incomplete or low-effort applications will not be considered

We are seeking individuals who are ready to contribute, build, and lead in real time.