GKB Beaver Dam Sales and Marketing Coordinator

Good Karma Brands and 95.3 WBEV are seeking a full-time Sales & Marketing Coordinator in Beaver Dam, WI to support the planning and execution of station events, promotions, contests, and partner marketing initiatives. This role works closely with sales, content, production, and market leadership to develop creative campaigns, support marketing partnerships, and bring station and community events to life.

Responsibilities

• Proactively support the sales team by creating and updating campaign materials, one-sheets, media kits, presentations, and partner wrap-up reports for social media, website, event, and other sponsorship initiatives.
• Support the sales team with order entry and coordinate with the Production Manager to obtain and process advertising copy and campaign materials.
• Partner with the General Manager and other teammates to develop new campaign, promotional, and event ideas.
• Plan, coordinate, and supervise station events and activations, including brat fries, bus trips, watch parties, fairs, expos, remote broadcasts, and other community initiatives.
• Plan and execute events supporting the Children’s Radiothon, including the 27-hour auction, golf outing, and related fundraising activities.
• Coordinate station contests and promotional campaigns, including rules, documentation, graphics, winner coordination, and prize fulfillment.
• Maintain and continually update the promotional grid to ensure campaigns, contests, events, and on-air messaging are accurately scheduled and communicated.
• Collaborate with Content Managers and the Production Manager to ensure promotional messaging and materials are completed and placed on air in a timely manner.
• Serve as backup support for station social media content and posts.
• Submit supply and merchandise requests to the Team Ambassador for events, promotions, branding, and other marketing needs.
• Integrate AI tools into daily workflows to support campaign development, event planning, content creation, reporting, and operational efficiency while maintaining accuracy, quality, and brand standards.
• Complete other responsibilities and projects as assigned.
• Be a Good Karma Brands ambassador by adhering to Good Karma’s core values: Listen, Be Honest, Work Hard, Over Deliver, Follow Through, and Teamwork.

Requirements

• Strong organizational, project-management, and time-management skills.
• Excellent written and verbal communication skills.
• Creative and collaborative marketing mindset with the ability to work effectively across departments.
• Ability to manage multiple projects, deadlines, events, and priorities in a fast-paced environment.
• Experience developing presentations, campaign materials, promotional content, or event recaps.
• Proficiency in Microsoft Office or similar business applications.
• Experience with graphic design, social media, or Adobe Creative Suite is a plus.
• Valid driver’s license and the ability to travel locally for events and station activities.
• Availability to work evenings and weekends as needed.

Benefits

• Health, dental, and vision insurance
• Life Insurance
• Short-Term Disability (STD) and Long-Term Disability (LTD)
• 401(k) Plan
• Dependent Care
• Paid parental leave

Schedule

• Non-exempt role with overtime eligible for hours worked over 40 per week
• Some evenings and weekends required based on station events, promotions, and community activities

About the Company

As a proud partner of ESPN, Good Karma Brands represents the ESPN Radio Network and Podcasts, the full portfolio of ESPN Digital Products, ESPN Events, and local ESPN-affiliated radio stations in eight markets, including New York, Los Angeles, and Chicago. GKB’s other audio assets include Newsradio 620 WTMJ and 95.3 WBEV in Beaver Dam, WI. With offices throughout the country and a home office in Milwaukee, Wisconsin, GKB’s team includes over 500 teammates and has been recognized as a “Best Place to Work” by multiple organizations, including Front Office Sports.