Field Marketing Manager – Central

Responsibilities

• Plan and execute events within budget
• Develop creative campaigns and approaches to solve regional challenges
• Set goals and define metrics for each event including targeted lead flow
• Schedule and execute on consistent sales outreach/bi-weekly meetings
• Manage internal field and events communication between sales and marketing
• Represent Snowflake to counterparts at partners, vendors, and outside vendors
• Manage and maintain regional field marketing budget
• Evaluate all event campaigns’ impact and ROI to determine the success and forecast for potential future investment
• Report on regional event campaign ROI and performance

Requirements

• Knowledge of using marketing tools like Marketo, Salesforce, wordpress
• Proficiency with office productivity applications (e.g. Microsoft Office, Google Apps)
• Bachelor’s Degree in Marketing, Communications, or similar field
• General verbal and written communication skills
• Proven success in managing field marketing programs and relationships with large enterprise sales organizations
• Strong project management, time management, and execution skills
• Embolies strong organizational skills, ability to anticipate the needs of sales
• Ability to maintain an optimistic, approachable, and self-starter attitude
• Demonstrates creative spark as expressed in ideas for messaging, creative design, etc.
• Able to work independently and dedicate a minimum of 40 hours/week