Director of Sales (Senior Living)

About the role

Discovery Management Group leads one of the nation’s most purpose-driven and people-centered senior living organizations, managing and enhancing senior living communities across the United States. With a focus on operational excellence, lifestyle personalization, and culture-driven leadership, we proudly serve residents and families with more than 15,000 units nationwide and growing. As part of one of the largest senior living families in the U.S., our communities have earned Great Place to Work® certifications from 2022–2027. At Discovery Management Group, purpose guides our work, culture fuels our success, and growth defines our future. We continually aspire and invest in learning and development opportunities that support our team members’ professional growth, ensuring every team member has the tools to build a meaningful and rewarding career.

Responsibilities

• Execute all facets of the company’s Sales Playbook, including discovery, tours, follow-up, objections, and closing
• Achieve monthly and quarterly move-in and revenue goals by advancing leads through the sales process
• Build, nurture, and maintain referral networks through external outreach, presentations, and business development
• Manage inquiries from all lead sources, providing timely responses and professional follow-up
• Conduct personalized tours and discovery meetings to connect with prospective residents and families
• Maintain accurate CRM data to track leads, activity, and conversion metrics
• Plan and execute community marketing initiatives and sales events to drive qualified leads
• Conduct competitive market analysis and provide actionable insights for pricing and positioning strategies
• Partner with the Executive Director and Regional Sales Leadership to align on marketing, revenue goals, and promotional strategies
• Collaborate with clinical and operations teams to ensure smooth and positive move-in experiences for residents and families
• Prepare and present sales reports, monitor KPIs, and evaluate performance metrics to ensure achievement of occupancy targets
• Represent the community with professionalism, integrity, and compassion in all interactions

Qualifications

• Bachelor’s degree in Marketing, Business, Public Relations, or related field preferred
• Minimum 2 years of sales and marketing experience, preferably in senior living, healthcare, or a related industry
• Proven record of achieving sales targets and occupancy goals
• Proficiency with Microsoft Office (Word, Excel, PowerPoint, Outlook)
• Strong communication, presentation, and relationship-building skills
• Excellent organizational skills with the ability to manage multiple priorities and meet deadlines
• Professional, compassionate approach with a resident- and family-first mindset
• Willingness to work onsite, conduct tours, and attend community and networking events (local travel required)

Why Join Us

Discovery Senior Living Earned Coveted Great Place to Work Certification for 2025-2027! A large part of what makes Discovery different from other companies in this industry is our willingness to embrace change. At Discovery Senior Living, we are constantly challenging how we are doing things to ensure the lifestyle we are offering our residents is absolutely the greatest value proposition in the marketplace. It’s just as important to us that the environment and culture for our team members are constantly refreshed. In addition, embracing and even encouraging change brings a never-ending supply of new energy to our business and our culture. That energy translates to other far-reaching positive impacts on our residents as well as our team members.

Benefits

• Competitive pay
• Medical, dental, vision, life, and disability insurance
• Paid time off and holidays
• A 401(k) with employer match
• Paid training and career growth opportunities
• Wellness-related benefits
• Additional support through our Employee Assistance Program (EAP)

Equal Opportunity Employer

We are proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all team members.