Director, Integrated Marketing & Programs

About Nerdio

Nerdio supports organizations deploying, managing, and optimizing Microsoft cloud and end user computing investments. We partner with enterprises and managed service providers globally to enhance their native Microsoft technologies like Azure Virtual Desktop (AVD), Windows 365, and Microsoft Intune.

About The Role

Nerdio is seeking a Director, Integrated Marketing & Programs to lead cross-channel marketing campaigns that drive pipeline, engagement, and brand growth across enterprise IT and MSP customer segments. This role requires strategy, planning, and execution across digital, field, partner, and lifecycle channels.

What You'll Do

• Own integrated campaign strategy: Build and lead the end-to-end marketing calendar, aligning with product launches, sales priorities, and market opportunities.

• Orchestrate cross-functional execution: Partner with Product Marketing, Demand Generation, Content, Partner Marketing, Sales, and Design to ensure campaigns have clear goals, consistent messaging, and coordinated timing.

• Manage marketing programs & operations: Establish and refine processes, workflows, and tools for a growing marketing team.

• Drive segment- and audience-specific programs: Tailor channel mix and messaging for enterprise IT teams and MSPs based on their buying journeys.

• Measure and optimize: Define KPIs and reporting frameworks for campaign and program performance, using data to improve targeting, channel mix, and ROI.

• Manage budget and vendors: Own the integrated marketing budget, ensuring efficient allocation and strong ROI; manage agency and vendor relationships.

• Lead and develop talent: Build, mentor, and manage a team of marketing program/campaign managers, fostering a culture of ownership, creativity, and excellence.

• Champion the Nerdio brand: Ensure every campaign reflects Nerdio's voice, quality bar, and positioning as a leader in AVD, Windows 365, and Microsoft 365 management.

• Partner closely with marketing leadership: Serve as a member of Nerdio's Marketing Leadership Team, preparing leadership reviews and board-level updates, and leading special projects.

Qualifications

• 8+ years of B2B marketing experience, including 3+ years managing integrated campaigns or marketing programs at a SaaS, cloud, or IT infrastructure/software company.

• Proven track record building and executing multi-channel campaigns that deliver measurable pipeline and revenue impact.

• Strong program/project management skills — comfortable owning a complex calendar with many moving parts and stakeholders.

• Experience partnering with Product Marketing, Demand Generation, and Sales to align campaigns with GTM strategy.

• Familiarity with marketing automation and campaign tooling (e.g., HubSpot, Marketo, Salesforce, project management platforms).

• Data-driven mindset with experience defining KPIs, analyzing campaign performance, and translating insights into action.

• Experience marketing to technical/IT audiences (Enterprise IT, MSPs, and IT channel partners) is a strong plus.

• People-management experience, with a track record of developing high-performing marketing teams.

• Excellent written and verbal communication skills; ability to influence cross-functional stakeholders without direct authority.

• Comfort building and preparing executive-level materials, such as leadership updates and board presentations, for senior stakeholders.

• Bachelor's degree in Marketing, Business, Communications, or a related field (or equivalent experience).

Why Join Nerdio

• Be part of a fast-growing company at the center of the shift to cloud-based IT management.

• High-visibility role with direct impact on pipeline and company growth.

• Collaborative, no-ego culture built by practitioners who care about doing great work.

• Competitive compensation, benefits, and growth opportunities.

• Benefits and incentives include:

  • Unlimited flexible paid time off, including your birthday off!

  • Collaborative team culture.

• International employees benefit varies by country.

• Nerdio is committed to a diverse and inclusive workplace.

• Nerdio is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

• The pay range for this role is $180,000 - $210,000 USD per year (Remote - US).