Director, Digital Marketing & Web Strategy

Digital Strategy & Marketing Operations

Develop and execute Quaise’s digital marketing and web strategy to support brand visibility, stakeholder engagement, commercialization efforts, recruiting initiatives, and long-term growth objectives.

Lead the strategy, architecture, governance, optimization, and ongoing evolution of Quaise’s website and digital ecosystem.

Build scalable digital marketing operations, analytics, reporting, and campaign infrastructure that support organizational growth and data-driven decision-making.

• Develop and manage SEO, SEM, digital advertising, content distribution, and audience engagement strategies across digital channels.
• Evaluate and implement digital platforms, automation tools, AI-enabled workflows, CRM integrations, and marketing technologies that improve operational efficiency and digital effectiveness.

Website, Content & User Experience

Partner closely with Communications, Creative, Recruiting, Investor Relations, and technical teams to ensure alignment across digital content, messaging, branding, and user experience initiatives.

• Ensure consistency across digital branding, accessibility standards, governance policies, content architecture, and user experience best practices.
• Translate complex technical, scientific, and commercial concepts into engaging digital experiences and audience-focused content strategies.
• Support development and execution of digital campaigns tied to project milestones, fundraising initiatives, recruiting efforts, conferences, partnerships, and corporate announcements.

Cross-Functional Collaboration & Innovation

• Collaborate cross-functionally to align digital strategy with corporate communications, commercialization priorities, stakeholder engagement, recruiting, and business development initiatives.
• Monitor industry trends, digital engagement data, SEO performance, competitor activity, and evolving technologies to inform strategy and optimization efforts.
• Manage external agencies, developers, consultants, advertising partners, and digital vendors supporting Company initiatives.
• Support crisis communications, rapid-response updates, and executive communications initiatives across digital platforms as needed.
• Develop scalable workflows, governance processes, and content management standards that improve operational efficiency and digital execution quality.