Director, B2B Marketing

About the role

For our client, we are seeking a Director, B2B Marketing to join the team of a leader in the Consumer Technology space. This leader will own B2B pipeline generation and the programs that convert demand into qualified leads and revenue. The role calls for a hands-on marketing leader who can build and execute demand generation and event strategies while partnering closely with Sales. The position also requires disciplined decision-making, strong audience segmentation, and the ability to drive results in a lean, high-visibility environment.

Location: Remote - US based candidates only, no visa sponsorship available

Responsibilities

• Own B2B pipeline generation, ensuring accountability for qualified leads and revenue
• Build and execute demand generation and event programs personally
• Design and optimize audience segmentation, lead qualification, and conversions to sales
• Drive proactive campaigns, partnerships, and content distribution
• Make informed investment decisions in B2B marketing initiatives
• Iterate quickly through testing and learning processes
• Collaborate effectively with Sales to ensure accountability for leads and conversions
• Lead high-stakes event execution and manage senior stakeholder engagement

Qualifications

• 8+ years of B2B SaaS/tech marketing experience, with 3+ years in team management
• Proven hands-on experience in demand generation or event marketing
• Track record of pipeline ownership, measured against revenue metrics
• Fluency in full-funnel marketing processes and Salesforce
• Strong, defensible perspective on marketing strategy
• Demonstrated willingness to test and act without relying on perfect data
• Experience managing a lean team and prioritizing high-impact investments
• Ability to operate under pressure and navigate senior stakeholder input

Benefits

• Competitive compensation package including salary and pre-IPO stock options
• Comprehensive health coverage for employees and dependents, including medical, dental, and vision
• Unlimited flexible time off plus additional company holidays and recharge days
• Home office reimbursement for furniture, supplies, and monthly internet and phone costs
• Health and wellness reimbursement for gym memberships and qualifying expenses
• Generous parental support including family leave and assistance with fertility services
• 401(k) plan to support retirement savings
• Exclusive mortgage rates and guidance for homeownership
• Team events and building activities to foster a strong work culture
• Commitment to diversity, equity, and inclusion within the organization
• Ongoing mentorship and training for professional growth
• High-impact visibility and opportunities to shape strategic initiatives

Pay

$144,540 – $186,938 annually