Digital Marketing Manager
Horizontal Talent · Alameda, CA · 1 mo ago
HybridMarketing$33–$67/hrContract
Responsibilities
- Manage end-to-end setup, refreshes, and ongoing optimization of product detail pages across third-party retailer platforms.
- Maintain accurate product listings, descriptions, digital assets, and brand messaging across channels.
- Partner with content, creative, sales, and external agencies to align product content with current messaging, claims, and promotional priorities.
- Plan and execute A/B tests to improve conversion, content performance, and shopper engagement.
- Review performance data, customer behavior, and conversion trends to identify opportunities for improvement and recommend actionable solutions.
- Support online sales efforts by resolving listing issues and content syndication challenges in collaboration with sales partners.
- Monitor key channel metrics such as traffic, conversion, buy box performance, and ratings and reviews.
- Prepare and share weekly and monthly performance reporting, along with competitive insights from retailer platforms.
Requirements
- 3+ years of ecommerce experience.
- Hands-on experience with Amazon systems and product content management.
- Strong understanding of managing product detail pages across retailer platforms.
- An analytical mindset with the ability to interpret data and turn insights into recommendations.
- Strong problem-solving skills and comfort working through ambiguity.
- Excellent project management skills with the ability to handle multiple priorities simultaneously.
- A high attention to detail and a commitment to quality and consistency.
- The ability to collaborate effectively with cross-functional teams and external partners.
- A bachelor’s degree in business, marketing, or a related field.
Preferred Skills
- Experience with other major retailer platforms such as Walmart, Walgreens, or Best Buy.
- Background in a regulated industry, such as health tech.
- Experience using experimentation and testing to improve ecommerce performance.
- Familiarity with shopper behavior analysis and conversion funnel optimization.
- The ability to track competitor activity and apply category best practices.
Skills
- 3+ years of ecommerce experience.
- Hands-on experience with Amazon systems and product content management.
- Strong understanding of managing product detail pages across retailer platforms.
- An analytical mindset with the ability to interpret data and turn insights into recommendations.
- Strong problem-solving skills and comfort working through ambiguity.
- Excellent project management skills with the ability to handle multiple priorities simultaneously.
- A high attention to detail and a commitment to quality and consistency.
- The ability to collaborate effectively with cross-functional teams and external partners.
- A bachelor’s degree in business, marketing, or a related field.
Benefits
- Competitive compensation.
- Medical, dental, vision, and retirement benefits.
Pay
The pay range for this role is $33 - $67 per hour based on qualifications and experience.