CHB Marketing Manager

Key Responsibilities

• Develop and execute commercial marketing programs that support CHB's growth across retail, foodservice and distribution channels.
• Partner with the CHB sales team to support new customer acquisition and growth of existing accounts.
• Create customer-specific marketing initiatives, product launches, promotions and sales support materials.
• Led the development of marketing content by providing strategic direction, messaging and creative oversight for photography, video, digital assets and promotional materials.
• Cook marketing resources through AHA and external partners to ensure consistent brand execution.
• Develop presentations, case studies and sales tools that communicate the value of Certified Hereford Beef.
• Support customer events, merchandising programs, trade shows and promotional activities.
• Measure marketing effectiveness and recommend improvements based on business results.

Qualifications

• Bachelor's degree in Marketing, Communications, Agriculture, Animal Science or a related field preferred.
• 3–5 years of experience in commercial marketing, trade marketing, brand marketing or a related role.
• Meat industry experience strongly preferred; food, agriculture or CPG experience will also be considered.
• Understanding of retail, foodservice and distributor marketing.
• Strong project management, communication and organizational skills.
• Experience collaborating with sales teams, customers and external creative partners.
• Working knowledge of Adobe Creative Cloud (InDesign, Illustrator and Photoshop) with the ability to review creative layouts and collaborate on photography, video and digital content.

About the Role

This position bridges marketing and commercial growth, partnering with CHB leadership, the sales team, American Hereford Association (AHA) resources and customers to develop marketing strategies that create demand, support customer growth and strengthen the CHB brand.

Location

This position is based in Kansas City, Missouri, and works closely with the Certified Hereford Beef team and American Hereford Association resources.

Pay

Certified Hereford Beef offers a competitive salary commensurate with experience, along with a comprehensive benefits package provided through the American Hereford Association, including health, retirement and paid time off.

Schedule

The exact schedule is not specified, but the position is full-time.