Business Development Representative (BDR)
About the role
The BDR is the engine of top-of-funnel growth at Prophetic. You’re responsible for identifying and engaging the right prospects—homebuilders, residential developers, and real estate investors—and converting outbound activity into qualified pipeline for the Account Executive team.
This isn’t a role where you read from a script and blast a list. You’ll do real research, craft targeted outreach, and engage decision-makers in meaningful conversations about how Prophetic can change the way they source land.
You’ll also support early-stage partnership development—helping identify and warm up potential channel partners that the business development motion will activate. You’ll work closely with AEs and leadership to refine messaging, learn the market, and build the prospecting playbook as the team scales.
For the right person, this is a clear path to a full-cycle AE role or Business Development Team Manager.
Responsibilities
- Research and identify high-fit prospects across homebuilders, residential developers, and land investors—using LinkedIn, industry databases, conference attendee lists, and publicly available data.
- Execute targeted outbound sequences across email, LinkedIn, and phone. Personalize outreach based on company profile, geography, and known pain points—no copy-paste templates.
- Book qualified discovery calls and demos for Account Executives. Quality over quantity— you’re measured on pipeline generated and meetings held, not just meetings booked.
- Maintain clean, accurate records in CRM. Log every touchpoint, update contact info, and keep sequences moving without letting prospects go cold.
- Engage actively on LinkedIn—connect with decision-makers, comment on relevant content, and build a presence in the homebuilding and land development community.
- Help identify potential channel partners—brokerages, land consultants, proptech platforms, and industry associations—and conduct initial outreach to warm up relationships.
- Support partnership pipeline tracking in CRM, keeping partner contacts organized and conversations documented.
- Assist with conference and event prep—research attendee lists, schedule meetings in advance, and support follow-up outreach post-event.
- Work closely with AEs on account targeting, messaging refinement, and territory coverage. Share what’s resonating and what’s not from the front lines of outreach.
- Participate in weekly pipeline reviews and contribute to forecast accuracy by keeping your qualified meeting pipeline current.
- Collaborate with Marketing on campaign follow-up—converting inbound leads and event contacts into active outreach sequences.
Requirements
- 2–4 years of experience in a BDR, SDR, or outbound sales role at a B2B SaaS company.
- Demonstrated ability to generate pipeline through self-directed outbound—LinkedIn, cold email, and phone—not just inbound follow-up.
- Strong written communication. Your outreach is clear, specific, and doesn’t sound like it came from a template generator.
- Comfort with CRM hygiene— you log your activity, keep sequences up to date, and don’t let contacts fall through the cracks.
- Fluency with AI tooling as part of daily workflow— for prospect research, outreach drafting, and call prep.
- Genuine curiosity about the customer’s world. You want to understand how homebuilders operate, not just get a meeting on the books.
- Resilience and consistency. Outbound is a grind—you show up every day, learn from what doesn’t work, and don’t need external motivation to hit your numbers.
Nice to Have
- Experience or strong interest in real estate, construction, proptech, or land development.
- Familiarity with tools like HubSpot, Apollo, Outreach, Salesloft, or similar sales engagement platforms.
- Conference or event experience—working a booth, scheduling on-site meetings, or following up on event leads.
- Experience supporting or transitioning into a partnership or channel role.