AUTOMOTIVE SALES CONSULTANT

Job Responsibilities

• Sells automobiles by understanding and demonstrating characteristics, capabilities, and features;
• Demonstrates automobiles by explaining characteristics, capabilities, and features; taking drives; explaining warranties and services.

Job Duties

• Understands automobiles by studying characteristics, capabilities, and features;
• Comparing and contrasting competitive models;
• Inspecting automobiles.

Develops Buyers

• Maintains rapport with previous customers;
• Suggesting trade-ins;
• Meting prospects at community activities;
• Greeting drop-ins;
• Responding to inquiries;
• Recommending sales campaigns and promotions.

Qualifies Buyers

• Understanding buyer's requirements and interests;
• Matching requirements and interests to various models;
• Building rapport.

Closes Sales

• Overcoming objections;
• Asking for sales;
• Negotiating price;
• Completing sales or purchase contracts;
• Explaining provisions;
• Explaining and offering warranties, services, and financing;
• Collecting payment;
• Delivering automobile.

Provides Sales Management Information

• Completing reports.

Updates Job Knowledge

• Participating in educational opportunities;
• Reading professional publications.

Enhances Dealership Reputation

• Accepting ownership for accomplishing new and different requests;
• Exploring opportunities to add value to job accomplishments.

Skills and Qualifications

• Meeting Sales Goals;
• Motivation for Sales;
• Selling to Customer Needs;
• Financial Skills;
• Documentation Skills;
• Scheduling;
• Telephone Skills;
• Listening;
• Verbal Communication;
• Customer Focus;
• Job Knowledge.

Previous Automotive Sales Experience

PREFERRED but not required.