Assistant Director for Marketing (Graphic Design, Brand Management & Web Support)

Duties/Responsibilities

• Serve as Manhattanville University's in-house graphic designer, producing high-quality visual assets across print, digital, environmental, and web platforms.
• Design marketing materials including event collateral, print publications, digital graphics, signage, presentations, advertisements, branded templates, and web graphics.
• Translate institutional messaging and complex information into clear, visually compelling designs.
• Ensure all design work reflects Manhattanville's visual identity, tone, and brand standards.
• Act as a steward of the University's visual brand, ensuring consistent application of brand standards across departments, initiatives, platforms, and digital properties.
• Manage brand approvals through Marq, including review, feedback, and final sign-off.
• Maintain and update brand guidelines, templates, and approved assets to support campus-wide compliance.
• Provide consultation and guidance to campus partners on proper brand usage.
• Support the visual design, layout, and brand consistency of Manhattanville's website and affiliated digital properties.
• Collaborate with digital communications and IT teams to implement design updates, templates, landing pages, and enhancements within the CMS.
• Create and optimize web graphics, layouts, and visual elements to improve user experience, accessibility, and visual coherence.
• Afford assistance with basic front-end updates including content layout, formatting, image optimization, and brand alignment.
• Ensure web content aligns with brand standards, accessibility best practices, and institutional messaging.
• Serve as a primary liaison for marketing design requests, clarifying scope, timelines, and deliverables.
• Manage projects from intake through completion, coordinating with internal team members and external vendors.
• Provide regular status updates to stakeholders and ensure projects remain on schedule and within scope.
• Support prioritization and workflow management in alignment with departmental goals.
• Collaborate with communications, editorial, and digital colleagues on integrated marketing and communications campaigns.
• Prepare and manage design files through review, revision, and final production.
• Coordinate with external vendors for printing, signage, web support, and specialty production.

Qualifications

• Exceptional visual design and layout skills.
• Strong understanding of brand systems and visual identity standards.
• Excellent organizational skills and attention to detail.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Strong communication and collaboration skills.
• Proficiency in Adobe Creative Suite, particularly InDesign, Illustrator, and Photoshop.
• Experience with Marq or similar brand management platforms preferred.
• Familiarity with CMS-based editing and basic HTML/CSS preferred but not required.