Account Supervisor
Golin · New York, NY · 2 days ago
Business Development$125k–$165k/yrFull-time
About the role
DeVries is seeking a Senior Digital Leader to join our New York office, working in a hybrid model. This position will focus on influencer marketing, paid strategy, and client experience, overseeing all earned, social, and influencer programs.
Responsibilities
- Influencer Strategy & Execution:
- Lead full-funnel influencer programs spanning awareness, engagement, and conversion
- Negotiate and manage influencer talent across various tiers, channels, categories, and niches
- Partner with paid media teams to boost content, execute dark posts, and extend reach through whitelisting and creator licensing strategies
- Own post-campaign evaluation: ROI measurement, analytics platforms, and optimization recommendations
- Client Experience & Strategic Counsel:
- Serve as the senior day-to-day client partner, providing strategic counsel, adapting to executive audiences, and driving organic account growth
- Oversee integration of all account work across earned media, influencer, social, and traditional channels into cohesive, measurable campaigns
- Define KPIs, implement reporting frameworks, and present campaign performance with clear business impact to senior stakeholders
- Team Leadership & Business Development:
- Directly manage 2+ team members, mentor junior staff, and cultivate a culture of excellence, accountability, and continuous growth
- Contribute to new business pitches and proactively identify growth opportunities within existing client accounts
- Champion influencer thought leadership internally and externally, sharing platform updates, emerging tools, and industry best practices
- Manage program budgets, monthly reconciliation, forecasting, and year-end reconciliations
Qualifications
- 9-12+ years of experience in influencer marketing, social/digital strategy, or integrated communications, with agency experience preferred
- Deep expertise across the creator economy, major social platforms, and influencer analytics/measurement tools
- Proven track record leading integrated, multi-channel campaigns and managing complex, cross-functional client accounts
- Strong influencer contracting and negotiation skills, including talent representation and multi-tier partnerships
- Exceptional presenter and communicator, confident with C-suite clients and external audiences
- Experience managing and growing teams in both local and remote environments
- Fluency in paid media strategy and execution, including whitelisting, dark posts, boosting, and creator licensing, and how these connect to organic influencer programming
- Familiarity with large-scale product launches and CPG account environments
- Advanced proficiency in influencer platforms (CreatorIQ, Tagger, or equivalent) and digital analytics tools
Pay
$125,000.00 - $165,000.00