Account Executive, Golf Digest
About the Role
Reporting into the SVP/General Manager of Golf Digest, the Account Executive on Golf Digest’s Sales team will drive advertising and sponsorship revenue across Golf Digest’s O&O platforms. This role supports the overall growth and profitability of the Golf Digest brand, reinforcing WBD and Golf Digest as a leader in the golf media landscape.
The Account Executive will build and maintain direct relationships with brands and media agencies, ensuring Golf Digest remains a key partner in their marketing and sponsorship strategies. Responsibilities include identifying and engaging strategically aligned clients, developing direct relationships, maintaining an existing client list, and closing new business. A strong digital sales background with experience in closing complex, multi-platform deals spanning digital, print, event sponsorships, and branded content is required.
This role collaborates closely with Marketing, Content, Event, Business Development, and Product teams to craft compelling proposals, represent Golf Digest’s solutions, respond to RFPs, and deliver innovative, tailored solutions that meet client objectives and maximize revenue opportunities.
Responsibilities
- Grow and cultivate new and existing client and agency relationships to drive advertising and sponsorship revenue.
- Provide account management to a portfolio of clients.
- Develop, manage, optimize, and support strategic account plans, applying consultative sales strategies and leveraging data and product knowledge to create business solutions for clients.
- Guide and consult clients on Golf Digest and various WBD properties to achieve optimal results based on their objectives and KPIs, managing campaign performance, and recommending solutions.
- Assist Sales in all pre- and post-sales components of media buys, including post-campaign recaps, reporting, and preparing accounts for renewal opportunities.
- Proactively prospect and research accounts to drive new business opportunities.
- Actively mentor and oversee support staff in the stewardship of proposals, deal management, and post-deal analysis.
- Collaborate closely with internal revenue teams to track, report, and analyze revenue performance, utilizing Salesforce to streamline pipeline management and ensure accurate forecasting.
- Engage in client-facing activities, including travel to various territories, hosting clients for sporting events or meetings, and attending company events.
Requirements
- Minimum 5 years of media sales experience with a proven sales track record.
- Working knowledge of all-media Digital and ad intel, certification, and measurement tools.
- Positive attitude, team player mentality, and self-motivation to exceed responsibilities and help the team close deals.
- Excellent executive-level presentation, leadership, and interpersonal skills.
- Ability to lead collaborative efforts across multiple teams at WBD.
- Thorough knowledge of sales, media, and brand marketing processes.
- Capable of handling multiple projects in a fast-paced, deadline-driven environment.
- Strong knowledge of the digital marketplace.
- Problem-solving skills and proactive work ethic.
- Strong organizational skills.
Benefits
- Health insurance coverage.
- Employee wellness program.
- Life and disability insurance.
- Retirement savings plan.
- Paid holidays, sick time, and vacation.
- Annual bonuses, short- and long-term incentives, and program-specific awards.
Pay
Base pay range: $86,800.00 - $161,200.00 salary per year. Actual salaries will vary based on factors including external market data, internal equity, location, skill set, experience, and performance.