Account Executive (Automotive Digital Marketing) (REMOTE)
About the role
C-4 Analytics is a fast-growing, private, full-service digital marketing company that excels at helping automotive dealerships increase sales, increase market share, and lower cost per acquisition. The company is committed to developing innovative solutions for every dealer in every market and providing the highest levels of accountability and customer service. C-4 Analytics is currently hiring an Account Executive (Automotive Digital Marketing) for the Baltimore, MD area to expand the team and support its growing roster of local and national clients.
Responsibilities
- Manage the full sales process from initial outreach to helping close business with new prospects.
- Engage decision‑makers at automotive dealerships through a consultative sales approach.
- Challenge prospects with new ideas and demonstrate how analytics‑driven digital marketing services drive growth and increased revenue.
- Partner with the Sales Enablement team to build a highly targeted, strategic prospect list using a data‑driven method.
- Work with Sales Operations to continuously refine and optimize the prospect list for maximum success.
- Drive outreach based on a curated list of dealer prospect targets.
- Prospect via cold calls and emails.
- Maintain high daily activity: calls, presentations, proposals, and timely follow‑ups.
- Research target accounts, identify key contacts, and develop account‑specific strategies.
- Deliver tailored virtual sales presentations.
- Collaborate with internal teams in a dynamic, fast‑paced environment.
- Track all sales activity in HubSpot.
- Focus on closing new business.
Requirements
- 5+ years of demonstrated sales success, including prospecting, leading discovery efforts, and winning business.
- Ability to demonstrate value and understand that C‑4 Analytics offers a service‑oriented solution, not a product.
- Experience working in the automotive industry, particularly within a dealership, is a strong plus (understanding dealership operations and key decision‑makers).
- Proven ability to prospect through cold calls and emails in a high‑volume sales environment, maintaining consistent daily outreach activity.
- Valid driver’s license in good standing and access to a motor vehicle; willingness to travel as needed.
- 3+ years of CRM experience with the ability to keep a highly organized and detailed sales pipeline.
- Ability to communicate and collaborate effectively as part of a team.
Qualifications
- Bachelor’s degree or equivalent combination of education, training, and experience.
- Google Analytics certification.
- 3+ years of experience selling digital marketing or related services or products.
- 3+ years of experience selling into the automotive industry.
- 3+ years of HubSpot CRM experience.
Skills
- Prospecting via cold calls and email outreach.
- CRM management (HubSpot) and sales pipeline organization.
- Consultative sales presentations and solution selling.
- Account‑based strategy development and research.
- Collaboration and communication within cross‑functional teams.
- Automotive industry knowledge and understanding of dealership decision‑makers.
- Valid driver’s license and readiness for travel.
Pay
The position offers a competitive base salary ranging from $70,000 to $90,000 per year, with starting annual on‑target earnings up to $200,000. The commission structure is uncapped, providing unlimited earning potential. Salary is flexible and negotiable based on individual qualifications and fit for the role; candidates are encouraged to discuss salary expectations during the interview process.
Benefits
- Health insurance.
- Retirement plans.
- Paid time off.
- Professional development opportunities.
- Career development programs.
- Additional perks as outlined on the careers and culture page.