VP Product Marketing

About the role

For our client, we are seeking a VP Product Marketing to join the team of a leader in the Business Services space. This executive role will shape the product marketing strategy for enterprise solutions, with a strong focus on positioning, messaging, and market differentiation. The role will partner closely with product, sales, and customer success to ensure consistent narratives that resonate with senior decision-makers. It will also build the operating model for the function and lead a team to strengthen execution across the marketing organization.

Location: Dallas, TX - US based candidates only, no visa sponsorship available

Pay

Compensation: $203,752 – $280,159 annually

Responsibilities

• Develop and execute a comprehensive product marketing strategy
• Create messaging frameworks that resonate with C-suite audiences
• Lead a team of product marketing managers to enhance product positioning
• Collaborate with product, sales, and customer success teams for alignment
• Establish the operational structure and processes for the product marketing function

Qualifications

• 7+ years of product marketing experience, preferably in a tech environment
• Strong understanding of B2B marketing, particularly within enterprise solutions
• Proven track record of developing messaging for C-suite executives
• Experience building and leading high-performing marketing teams
• Ability to translate complex technical concepts into clear, compelling narratives

Benefits

• Medical insurance coverage
• Retirement plan options
• Opportunity to participate in company-sponsored benefits programs