VP, Product Marketing
Ladders · Menlo Park, CA · 5 days ago
On-siteMarketing$300k–$400k/yrFull-time
For our client, we are seeking a VP, Product Marketing to join the team of a leader in the Business Services space. This leader will shape product positioning, messaging, and enablement across a broad portfolio of offerings in a highly competitive market. The role will partner closely with product and go-to-market teams to translate market insight into clear narratives that strengthen adoption and drive business growth. It is a strategic leadership position with responsibility for connecting technical depth, customer understanding, and commercial strategy across the product lifecycle. Location: Menlo Park, CA - US based candidates only, no visa sponsorship available Compensation: $300,000 – $400,000 annually Responsibilities Own product naming, positioning, messaging, and enablement for all products Integrate product marketing into the product development lifecycle to influence market insight Develop and execute a content and thought leadership strategy to build brand awareness Create a structured model for product storytelling and updates across various channels Collaborate with GTM and product teams on market and competitive analyses Qualifications 12+ years of marketing experience, with senior product marketing leadership in enterprise tech Expertise in product marketing frameworks and lifecycle integration across multiple products Strong knowledge of digital advertising, performance marketing, and ad ecosystem dynamics Ability to navigate between high-level messaging and detailed technical storytelling Experience building and operationalizing product marketing processes and frameworks Benefits Medical, dental, and vision insurance 401(k) plan with company match Short-term and long-term disability coverage Flexible Time Off (FTO) policy Up to 12 scheduled paid holidays and one additional day off per quarter Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.