VP of Marketing

Description

The company is a privately held, late-clinical-stage biopharmaceutical organization developing novel therapies to address serious orthopedic infections and their consequences. Its lead program is a drug-device combination product designed to deliver targeted antibiotic therapy directly to the site of infection in order to treat a serious complication associated with joint replacement procedures. This program addresses a high-unmet-need condition with limited approved treatment options and has shown promising clinical results compared with the current standard of care. The organization is building its commercial team in preparation for a potential product launch that could meaningfully improve care in this treatment area.

The Opportunity

As the organization approaches the transition from clinical stage to commercial stage, it is seeking a Vice President of Marketing to build and scale its commercial marketing capability and help shape its broader commercial evolution. This is a rare opportunity to join an organization preparing to launch an innovative therapy with the potential to redefine the standard of care in a devastating and underserved disease area. This executive will report to the CEO and serve as a key member of the commercial leadership team, working in close partnership with Sales, Market Access, and Medical Affairs leadership to drive launch readiness and long-term commercial success. This role requires a rare combination of strategic sophistication, operational pragmatism, and organizational leadership.

Key Responsibilities

• Lead development of the integrated commercial marketing strategy from pre-launch through commercialization and lifecycle management
• Build and scale the commercial marketing function, operating model, and capabilities required to support launch and future growth
• Develop differentiated brand positioning, messaging, and value propositions that translate complex clinical data into compelling commercial narratives
• Partner closely with Sales, Market Access, Medical Affairs, and Executive Leadership to align commercialization priorities and execution
• Develop and lead commercial training and enablement capabilities, including onboarding, field certification, disease-state and clinical education, and tools that prepare the field organization to effectively navigate complex clinical, surgical, and institutional dynamics
• Lead launch planning and execution, ensuring organizational focus, prioritization, and cross-functional coordination
• Drive disease-state awareness and educational initiatives supporting appropriate product adoption and clinical understanding, including development of healthcare professional education programs
• Lead and develop promotional strategy, materials, congress presence, digital engagement, and HCP education initiatives in alignment with regulatory and compliance standards
• Establish effective commercial planning, analytics, forecasting, and performance measurement capabilities
• Build and develop a high-performing marketing organization capable of scaling with the company’s commercial growth
• Contribute as an enterprise leader across the executive team, helping strengthen organizational alignment, decision-making, and operational scalability
• Introduce structure, prioritization, and operational discipline where needed, without creating unnecessary bureaucracy or slowing organizational agility

Leadership Profile

The Successful Candidate Will Demonstrate:

• Structured thinking and problem-solving capability, with the ability to break down complex business challenges into actionable and manageable components
• The ability to balance immediate execution needs with long-term organizational capability-building and scalability
• Comfort operating in ambiguity and making thoughtful decisions with incomplete or evolving information
• A bias toward action while maintaining strong judgment, prioritization, and risk awareness
• A low ego, high ownership leadership style with strong collaboration and enterprise orientation
• The ability to build credibility and influence across highly cross-functional and interdependent environments
• Executive maturity and adaptability required to help bridge the organization’s current entrepreneurial operating model with its future commercial-scale organization
• A hands-on, builder mentality combined with the ability to scale teams, systems, and leadership capability over time

Qualifications (Required)

• Bachelor's degree or equivalent required; advanced degree (MBA, PharmD, or relevant life sciences graduate degree) strongly preferred
• Minimum 12+ years of progressive pharmaceutical or biopharmaceutical marketing experience, with at least 5 years in a senior marketing leadership role
• Demonstrated experience launching and driving rapid adoption of an orphan drug and/or novel pharmaceutical product in a specialty or rare disease setting
• Deep understanding of pharmaceutical regulatory requirements governing promotion, including FDA OPDP guidelines, MLR processes, and fair balance requirements
• Proven ability to develop and execute integrated brand strategies from pre-launch through commercialization
• Experience building and leading sales training and HCP education programs
• Excellent communication, presentation, and executive leadership skills
• Willingness to travel up to 50% as required by launch activities, congresses, and field engagement

Qualifications (Preferred / Strongly Preferred)

• Experience marketing drug-device combination products regulated as drugs (NDA/BLA pathway)
• Experience with orthopedics, infectious disease, or hospital-based specialty pharmaceuticals
• Experience commercializing orphan or specialty products in highly targeted markets
• Familiarity with surgical product adoption dynamics, including OR access, institutional formulary processes, and surgeon training requirements
• Experience building organizations, teams, or commercial capabilities during periods of rapid growth and organizational evolution

What We Offer

• The opportunity to lead the commercial marketing launch of an innovative therapy addressing a serious unmet medical need
• A seat at the executive leadership table of a well-funded, mission-driven organization
• Competitive executive compensation including base salary, performance bonus, and equity participation
• Comprehensive benefits package
• A collaborative, high-performance culture united by a mission to improve outcomes for patients, clinicians, and healthcare systems
• Location flexible; regular travel may be required based on business needs. TSP Talent Solutions and its customers are affirmative action/equal opportunity employers (Minorities/Females/Veterans/Disabled)