VP, Marketing
Ladders · United States · 1 mo ago
RemoteRemoteMarketing$130k–$180k/yrFull-time
Responsibilities
- Develop and operationalize a compelling market narrative that resonates with financial executives
- Unify the company’s core solutions into a cohesive market offering that drives differentiation
- Own the demand generation engine, focusing on pipeline quality and sales alignment
- Build programs to effectively engage high-value accounts and support long-term growth
- Refined market engagement strategies for various tiers of financial institutions
- Lead marketing initiatives for the company’s partner network to boost reach and revenue
- Articulate the company’s value proposition clearly to both technical and business audiences
Qualifications
- 15+ years of B2B marketing experience in high-growth SaaS or fintech
- Experience with complex sales processes in enterprise SaaS
- Strong expertise in product marketing and demand generation, especially with AI-focused strategies
- Proven ability to build effective marketing programs that drive pipeline and revenue
- Experience engaging various customer segments from mid-market to enterprise
- Ability to collaborate across Sales, Product, and Customer teams
- Experience with financial institutions is a plus
Benefits
- Diverse and inclusive work environment
- Remote-first workplace
- Unlimited paid time off
- 401(k) with employer match
Pay
$130,000 – $180,000 annually
Schedule
Remote - US based candidates only, no visa sponsorship available