Vice President, Product Marketing - Clinical Solutions
For our client, we are seeking a Vice President, Product Marketing – Clinical Solutions to join the team of a leader in the Enterprise Technology space. This leader will own product marketing strategy for a clinical solutions portfolio, shaping how the offering is positioned, launched, and adopted in the market. The role will partner closely with product, sales, customer success, and clinical leadership to translate complex healthcare value into clear commercial narratives. This is a highly visible leadership position focused on driving market intelligence, sales enablement, and go‑to‑market performance across healthcare and health IT audiences.
Location: Remote – US‑based candidates only, no visa sponsorship available.
Responsibilities
- Own product marketing strategy for the clinical solutions portfolio, including positioning and messaging
- Build market intelligence on clinical solutions, care delivery models, and competitive positioning
- Define value propositions for both institutional buyers and clinical end users
- Lead a product marketing team, establishing launch processes and enablement standards
- Collaborate with leadership on product roadmap and commercial strategy
- Track marketing‑influenced metrics such as adoption, renewal, and engagement
- Craft a compelling narrative for key stakeholders in health systems and clinical education
Qualifications
- 12+ years of product marketing experience, including 3 years in a senior leadership role with direct reports
- Familiarity with B2B buying cycles in healthcare and health IT
- Proven track record in product positioning and launches, driving narrative adoption by sales teams
- Exceptional storytelling skills, capable of communicating with both executives and clinicians
- Experience in building sales enablement toolkits including pitch decks and case studies
- Strong cross‑functional collaboration skills with Product, Sales, and Customer Success teams
- Experience in clinical decision support, EHR ecosystems, or point‑of‑care tools
Benefits
- Promotes a healthy work/life balance with initiatives for personal well‑being
- Offers flexible working hours to enhance productivity
- Includes shared parental leave, study assistance, and sabbaticals
Compensation
$156,700 – $290,900 annually